The Creative Transformation category shortlist

The judges | The Category & 2020 Winner

Special commendations

Geometry Global, Bogota:The Good Drug Trafficking for Colibri Foundation

Shortlisted work

AKQA, Sao Paulo: Stranger Antenna for Netflix

AKQA, Sao Paulo and AKQA, Melbourne: Code of Conscience, Instituto Raoni, IPAM, IDESAM, Instituto Peabiru, ECAM, World Land Trust

Bruketa&Žinić&Grey, Zagreb: Untouched by Light for Radgonske Gorice

Grey, New York; Grey, London; FamousGrey, Brussels; whiteGREY, Sydney; and Grey, Shanghai: Sustainability Story for Volvo

Mindshare, Madrid: A story about how an Algorithm can help increase client ‘profit and upgrade customer profiling for Cetelem

Ogilvy, Bogota and Ogilvy, Mexico City: DNA Discounts for Aeromexico

Ogilvy, Chicago: SCJ: B-Studios for SC Johnson

Ogilvy, Chicago: SCJ: Change is in the air for SC Johnson

Ogilvy, Islamabad: Naming the invisible by Digital Birth Registration for Telenor Pakistan

Ogilvy, La Paz: Mobile ATMs for Blink

Ogilvy, Singapore: Generosity Bar for Mondelez

Ogilvy, Taipei: IKEA in night markets for IKEA

Santo, Buenos Aires: YOU'RE NOT ALONE for Coca-Cola

The&Partnership, London: See Differently for RNIB

VMLY&R, Washington D.C.; BCW (Burson Cohn & Wolfe), Washington, D.C.; Wavemaker, Chicago; PSB, Washington, D.C.; HZ, Rockville; and Hogarth, New York: Shaping the Future Through the 2020 Census for U.S. Census Bureau

Wunderman Thompson, London: We are not an Island for HSBC UK

Wunderman Thompson, London and Essence, London: Unscripted for BT Sport

More from WPP's Extraordinary Awards

published on

11 December 2020

Related Topics

Consumer behaviour Ecommerce Industry insight