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A selection of WPP agencies’ world-class creative ideas and how they deliver results for our clients.
An antidote to marketing apathy
Reinventing the physical retail experience
A shop window for WPP’s world-class creativity
The world’s first standalone quantum supercomputer
A rebrand celebrating more than a century of independence
The story behind WPP’s new brand identity
In the connected age, customers want everything instantly
Cutting through a crowded marketplace
The perfect recipe of entertainment and education
Gyrokinetic LED systems transform wheels into digital screens
Hey Google, can you teach me how to putt?
Celebrating professional and everyday athletes in their pursuit of excellence
Cannes Lions 2018 gold-winning campaign aims to subvert discrimination
Educating children on body confidence to help tackle self-esteem issues
If an orchestra takes inspiration from its conductor, why shouldn’t its brand?
Defining future fan-to-athlete connection
The world’s first video to use the power of artificial intelligence to enhance creative expression
A GPS built for kids that starts the LEGOLAND adventure the moment families leave home
Breaking the pattern of football boot releases through an invite-only app
A partnership with Argentine non-profit AIDS awareness group to shake people out of apathy
WWF-UK brings the plight of wild tigers home
Building a strong presence beyond social
Invisible paint that lights cyclists up at night
Custom-built technology enabled digital ads to interact with planes flying overhead
Awarded the Grand Prix for Creative Effectiveness at Cannes Lions 2018
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