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Transformative industry intelligence

Gaming-WT-Intelligence

Marketing’s missing link: the opportunity in gaming

WPP Sports Practice on how the world of video games allows brands to engage with the next generation of consumers

The future of mobility

Changing-the-Mobility-Experience-Paradigm

26 Nov 2019

Mobility innovations driving change

FITCH Hong Kong's chairman discusses the many factors reshaping the way we move

Ride-hailing-goes-global

02 Dec 2019

Ride-hailing goes global

Wunderman Thompson Intelligence looks at the international contenders taking on Silicon Valley

WPP-iQ-Mobility-Futures_tone1

04 Dec 2019

Mobility Futures

Kantar on how transportation will be defined by the world's great cities

Car 5G

25 Nov 2019

The 5G road and what it means for automotive brands

Transforming the way we and our cars interact with each other

Human behaviour decoded

WPP-IQ-neuroscience

26 Nov 2019

How neuroscience can help us become better communicators

Coley Porter Bell explains the science behind visual bias to help create more impactful branding

Ogilvy Consulting

19 Nov 2019

The Behavioural Science Annual

Ogilvy's Rory Sutherland on the art of persuasion

WPP-Featured-Innovative-Brand-Experience-

24 Nov 2019

Innovative brand experience adds to differentiation

Kantar's Lynn Zhang (张霖) on why difference helps brands grow share and command a premium

WTC---Generation-Alpha-2019-15

03 Dec 2019

Generation Alpha

Wunderman Thompson Commerce helps prepare us for the future consumer

Featured work

KFC-Mindshare-Gamifying

Mindshare: KFC Gamers' Playground

Transforming 5,000 stores into ghost-hunting battlegrounds for gamers

Nike Air Max Graffiti Stores

AKQA: Nike Graffiti Stores

City walls were turned into Nike stores to win a Grand Prix at Cannes

WPP-featured-work-The-Flaming-Lips-v2

Deeplocal: Google I/O The Flaming Lips

Performing a one-of-a-kind song with the help of a bowl of fruit, AI, and the crowd

H_M-Case-study-Social-Stylist

Ogilvy: H&M Social Stylist

An intelligent algorithm designed to answer the daily styling needs of millions of consumers

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