WPP iQ Stream

Transformative industry intelligence


The future of retail formats: pop-ups, pick-ups and unmanned stores

FITCH shares three retail concepts that respond to new demands and have the potential to serve all shopper missions

COVID-19: responding creatively


10 Sep 2020

The future of commerce platforms

Wunderman Thompson Commerce on how platform architecture is evolving as a result of COVID-19


20 Aug 2020

Think small, act fast, repeat

MediaCom summarises the lessons large organisations can learn from small businesses


23 Jul 2020

Fit for growth beyond COVID-19

Ogilvy asks whether brands are ready for a year-zero overhaul


16 Jun 2020

Quarantine culture

Swift identifies the stay-at-home trends providing opportunities for brands

Astronomical concert with Travis Scott, by Fortnite. Courtesy of Epic Games.

11 Jun 2020

Virtual venues

Wunderman Thompson Intelligence on how cultural locales are being recreated for a new world


05 Jun 2020

Using behavioural science to create new consumer habits

Ogilvy outlines why brands should be adopting a more human-first approach


05 Jun 2020

Remote reporting season

H+K shares five takeaways from Hong Kong to ensure essential business continues to run smoothly

The store of the future

Commerce reimagined

19 Mar 2020

Commerce reimagined

Geometry explains why businesses must be more human-centric to find topline growth

WPP Featured Work 0319 MAC-Experience v2

20 Feb 2020

All change in retail

Kantar on how technology and shifts in consumer behaviour are driving innovation

Woman holding ipad

20 Feb 2020

Multichannel, omnichannel or channel-less; which is right?

Wunderman Thompson Commerce outlines the challenges posed by channel proliferation


27 Feb 2020

WPP Commerce 2020: The people imperative

Geometry on the creative opportunity presented by the new commerce landscape

Featured work

Itau Pension-Delivery

Grey Argentina: Itaú Pension Delivery

Developing new ways for Argentina’s most vulnerable to access banking services during the pandemic


Geometry Ogilvy Japan: KDDI’s au 5G Ghost in the Shell: SAC_2045

Partnering with Netflix to transform Tokyo’s Shibuya into a mixed-reality entertainment showcase


Wunderman Thompson: adidas Uncancelled Cup

With live sports on hold, adidas created virtual events online

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