30 Aug 2022

What if? A digital twin can tell you ‘what’

There is nothing like a digital twin for working out what might happen in the future based on existing data – even in the creative world, says AI expert Theodoros Lappas of WPP-company Satalia

31 May 2022

The power of optimising your site search

How personalisation, advance options and AI can transform search functionality and benefit user experience

09 Dec 2021

01:30

Integrated innovation uncovered

Merging existing technologies with original market segments to fuel new ideas

09 Dec 2021

Accelerated change in 2022

WPP’s predictions for the year ahead

04 Oct 2021

The metaverse workforce

Teleportation, holograms, and roaming avatars – this isn’t sci-fi, it’s the future of work

02 Sep 2021

Why visual AI is the next frontier of ecommerce

Discover how visual artificial intelligence (AI) can help ecommerce brands and retailers thrive

10 Nov 2020

The killer robots can wait

Which enterprises will win out in the AI race and what factors will drive their success?

10 Nov 2020

A machine for creativity

Peggy Olson AI marries gut feeling with data to predict viewers' emotional responses to ads

10 Nov 2020

When marketing meets science fiction

AI offers enormous potential, but what about the ethical challenges?

21 Oct 2020

The human side of brand growth

The importance of listening to people’s stories before you tell your own

29 Jun 2020

The future of mobility: opportunities for brands

Creating a valuable in-vehicle consumer experience

16 Jun 2020

The future of mobility: media consumption

Self-driving vehicles as a new consumer space

04 Jun 2020

27:49

Does conversational AI give us better insights?

Innovation specialists discuss the role of chatbots in research – and why they deliver

26 May 2020

Advertising in 2030

Five predictions on the future of advertising

25 Mar 2020

India MarTech Survey 2020

The inaugural Mirum MarTech Report

13 Mar 2020

AI and the personalised marketing approach of the future

Artificial intelligence holds the key to delivering more human and relevant marketing experiences at scale

15 Jan 2020

CES 2020: The Consumer “Experience” Show?

Technology and experiences unite at the Consumer Electronics Show (CES)

15 Jan 2020

CES 2020: Invisible revolutions

New transformative opportunities will be made possible because of products introduced at CES 2020

26 Nov 2019

Ethical advertising in the intelligent age

AI raises important industry questions

18 Jul 2019

The State of Digital

Global online media consumption set to overtake TV for the first time