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Purple perspex panels growing in size from small to large, with a sunset in the background and water reflection in the foreground

Media in India: the future is now

Navin Khemka of WPP’s EssenceMediacom in South Asia says that brands pursuing the Indian market must focus on personalised experiences and data-driven strategies

Jonathan Adams talking to Anna Hickey with the text "Mechanisms that Matter: Decoding the future of agency models"

23 Apr 2024

Mechanisms that Matter – Inside our partnership with Audible
Digitally generated image of futuristic cubes, digital data flowing and network structure.

19 Apr 2024

Healthcare communications – diverse, dynamic & different
CVL Srinivas talking to Anna Hickey with text saying "Mechanisms that matter. Decoding the future of media agency models"

16 Apr 2024

Mechanisms that Matter – How India is fuelling growth for global brands
Purple perspex panels growing in size from small to large, with a sunset in the background and water reflection in the foreground

08 Apr 2024

Media in India: the future is now
Richard Hartell and Anna Hickey sitting at a table with copy overlaid that says "Mechanisms that Matter - Deconstructing the future of media agency models"

05 Apr 2024

Mechanisms that Matter – Inside our partnership with Google
Corridor curving off into background with blue neon lights

25 Mar 2024

Multinational companies must have an India strategy
3D generated soap bottles in the a bathroom

19 Mar 2024

WPP puts itself at the heart of collaborative 3D worlds
Graphic of 3D bar charts that in yellow, red, pink, purple and blue

14 Mar 2024

Local customs drive global trends
White text reading 'AI-driven audio description' with WPP and Microsoft logos on a blue and purple background

11 Mar 2024

Let’s add audio for visually impaired audiences
Sound wave graphic with a pink to turquoise gradient

11 Mar 2024

A clarion call for AI, accessibility & advertising
Blue Glowing Neon Network Motion Blurred on Black Background

08 Mar 2024

AI and health: a delicate balance
Sun setting into a lake with a pink sky in the background and orange and yellow flowers in the foreground

06 Mar 2024

Where there’s women’s health, there’s wealth

HUMANISING AI

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Read more on AI

B2B: BUSINESS SPEAKS TO BUSINESS

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Read more on B2B

CAPITALISING ON CREATIVITY

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Read more on creativity


FEATURED WORK

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