The-Choice

13 Jun 2021

Grey & Cartwright: P&G – The Choice

Asking white people to use their position of power in America to actively combat racism

Image of white man's face with words "Now is the time to be anti-racist"

09 Jun 2021

Cartwright & Grey: P&G The Choice

A film designed to move people to take action

Starbucks I am campaign image

09 Jun 2021

VMLY&R Brazil: Starbucks I Am

Transforming a local Starbucks into a registry office where trans people can change their name free of charge

Scientific graphic

29 Apr 2021

Grey New York, H+K Strategies, Landor & Fitch: Pfizer Science Will Win

Supporting the company’s business and cultural transformation

Cityscape picture with text "Not just a Cadbury ad"

29 Apr 2021

Ogilvy & Wavemaker: #NotJustACadburyAd

The brand didn’t just advertise itself, but thousands of small businesses too

Illustration which shows a boy and a monster standing in the rain

29 Apr 2021

BCW: Aldi's The Hunger Monster

Raising awareness of child poverty and the retailer’s pledge to donate 10 million meals to families in need in 2021

Floating bike made out of Lego

22 Apr 2021

Ogilvy Social.Lab Poland: LEGO®’s Green Instructions

Helping the next generation to make the world a better place

Man standing with arms spread enjoying nature

22 Apr 2021

Mindshare: Nature Valley’s 10,000 Miles

Inspiring people to reconnect with nature

Half of the image is of a girls face and the other half is of the world with a face

20 Apr 2021

AKQA: Studio Olafur Eliasson's Earth Speakr

Amplifying children’s views on the future wellbeing of the planet to global leaders

A father sitting on a sofa knitting with two teenagers standing behind him in hand knitted jumpers

20 Apr 2021

VMLY&R: Alpro’s Eat Your Way To A Better Planet

Changing the way the world eats for the better

Photograph of mountain with orange filter

20 Apr 2021

AKQA: The [Uncertain] Four Seasons

Reinterpreting Vivaldi’s composition to highlight the risks of climate change

Wunderman Thompson's campaign for Avon - woman standing in a grassy field

15 Apr 2021

Wunderman Thompson: Avon’s This Is My Color

Partnering with a global beauty brand to step up the fight against racism

Woman standing in front of floor to ceiling screen showing looped red thread. Part of AKQA and Universal's campaign for H&M, Looop

13 Apr 2021

AKQA & Universal: H&M Looop

A revolutionary recycling system

Procter & Gamble - New widen the screen program

29 Mar 2021

Grey: P&G’s Widen The Screen

Supporting Black creators and showing the full picture of Black life

"Equality Spell Check" on computer screen

24 Mar 2021

Wunderman Thompson: Lenovo’s Equality Spell Checker

Using the power of creativity to tackle gender inequality in the workplace

Nestlé Brazil The KitKat Chocolatory Ecommerce Experience. Graphic of ecommerce platform on computer screen

22 Mar 2021

Landor & Fitch: Nestlé Brazil The KitKat Chocolatory Ecommerce Experience

Allowing customers to ‘Have a Break, Have a KitKat’ wherever they are

L’Oréal Facebook live - two women standing at Facebook live counter

22 Mar 2021

Wavemaker: L’Oréal Malaysia

Moving into a new era of the online shopping experience with Facebook Live

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