WPP iQ

Transformative industry intelligence

Commerce Communications Experience Technology & data
Explore topics Artificial intelligence Augmented reality 5G B2B Branding COVID-19 Consumer behaviour Data privacy DE&I Ecommerce Esports Ethical advertising Fintech Future of mobility Future of work Health & wellness Industry insight Influencer marketing NFTs Retail Sports The metaverse Transportation Workplaces
 
Rahul Titus

01 Dec 2022

01.12

iCommerce will take centre stage

Ogilvy's Rahul Titus believes content, community and commerce will come together like never before

Debbie Ellison, VMLY&R Commerce

09 Dec 2021

01:30

Success in social commerce

Connecting consumers to the most seamless, frictionless purchase journey

Multicolored pie chart

17 Nov 2021

How brands can engage in the creator economy

Discover how creators are building direct-to-consumer businesses and transforming their relationship with brands

Millennial Influencer streaming a video conference live on her social channels

05 Nov 2021

Benefits of long-term influencer marketing

Why building longer-term relationships with influencers can lead to more meaningful results

Megaphone Social Media Concept on purple background

21 Oct 2021

Key trends that will shape influencer marketing post-pandemic

How influencer marketing is evolving as the post-COVID world takes shape

Woman Arranging Parcel Delivery On Smart Phone

03 Sep 2021

The full-funnel value of ecommerce

The benefits of using direct ecommerce channels beyond the checkout

woman window shopping in the city at night

01 Sep 2021

Transcendent retail: APAC

Lessons from China’s trend-setting commerce market