Atticus Journal Volume 27

Atticus Journal cover image

Atticus awards & journal

Celebrating original thinking in marketing communications
WPP CEO Mark Read sitting in front of London skyline

Change, challenge and opportunity require new ways of looking at things. From its first publication in 1995, to 2022's edition, that is what the Atticus Journal achieves – a fresh perspective

Mark Read CBE

Chief Executive Officer

The Journal is terrific and such a great way to unite and inspire the WPP culture

Angela Ahrendts DBE

Atticus Awards Senior Judge and WPP Non-Executive Director

Angela Ahrendts DBE

The Atticus Awards and the Atticus Journal recognise our people’s original thinking on the issues shaping our business, industry and society. Such thinking shapes the practical work that underpins the creative transformation of both ourselves at WPP and our clients.

The awards are open exclusively to everyone working at WPP and its agencies, across the globe. They comprise 10 core categories that reflect the span of our company, ranging from Creativity with Purpose and Brand Experience to Data and Technology-powered Innovation. There is also a New Talent essay award, open to colleagues who have worked in the industry for less than five years. Competition entries are judged by a panel of our senior leaders, with edited versions of the winning, highly-commended and shortlisted submissions being published in the Journal.

2022 Atticus Award winners

Congratulations to Tatjana Damgaard, Johanna Krämer, Anja Irlenbusch, Patrick Lindner, Lisa Gauss and Nele Boquoi (GroupM, [m]SCIENCE), for winning the overall Grand Prix, the Adam Smith Award, and the media category for their entry How the War in Ukraine Impacts Behaviour.

Other category winners were Rachel Hogan and Gareth Jones (Wunderman Thompson); Michael Lombardi (Ogilvy Consulting) and Alex Warner (VMLY&R); Marie Stafford, Sarah Tilley, Jamie Shackleton, Francesca Lewis and Carla Calandra (Wunderman Thompson); Joseph Gilligan, Minos Makris and the wider marketing team’s (Wunderman Thompson Commerce); Angus McLean and Randy Kohl (Gorilla Group); Josie Klafkowska and Mateusz Chromiński (Wunderman Thompson Technology); Linna Zhao (Wavemaker); and Peter Petermann (Wunderman Thompson).

GroupM and Mindshare secured the Corporate Award for Calculating a Cleaner Future Now, and Christina Fusco-House won the New Talent award for an essay on the safeguards needed to make the metaverse as equitable and inclusive as possible.

Runners-up and authors awarded a merit or highly-commended

WINNING WORK



Runners-up and authors awarded a merit or highly-commended

Runners-up and authors awarded a merit or highly-commended were Jamie Hamill, Alessia Calcabrini, Alex Kibblewhite (Ogilvy Consulting), Peter Buell Hirsch (Ogilvy Consulting), Jon Goynshor (VMLY&R Commerce), Reid Litman, Ashley Wood (Ogilvy Consulting), Luc Speisser, (Landor & Fitch), Chloe Hobart (Wunderman Thompson Commerce), Josh Gallagher, Zelijana Unkovich (MediaCom, APAC), Delphine Geyskens, Evert Van den Broeck (WPP in Belgium), Rachel Lowenstein (Mindshare), Dalveer Singh, Abhishek Singh, Sandip Bansal, Sharad Varshney (GroupM), Uli Mehlhorn, Tatjana Damgaard (GroupM), Nick Cooper, Anna Kohl, Mary Zalla (Landor & Fitch), Patrick Link, Brad Backenstose, Dennis Potgraven (Wavemaker), Laura Wade, Susanna Pitts (Essence), Friederike Sandow (Scholz & Friends Family), Sarah Evans, Ella Jenkins, Paul English, Mark Dewings (Ogilvy Consulting), Jorik Houweling, Nthabi Kamala (VMLY&R), Laura de Luca, Anne Mills Coté (AKQA) and Johan Van Mol (Wunderman Thompson).