WPP Investor Briefing

WPP held an “Investor Briefing” for investors and analysts on the afternoon of Wednesday 12 November 2014 in London. The event was chaired by Sir Martin Sorrell, CEO, WPP and Mark Read, CEO, WPP Digital and included presentations from key managers from the business.

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Introduction: WPP CEO Sir Martin Sorrell
WPP Digital Strategy: WPP Digital CEO Mark Read
Digital Innovation: AKQA
Programmatic Buying: Xaxis
The Future of TV: MEC
Marketing Technology: Salmon, Acceleration, Cognifide, Globant
Measurement & Technology: Kantar
Summary: WPP CEO Martin Sorrell