Over 25% of the media purchased today includes content as part of that buy – every single media plan contains content. Wavemaker Content is a specialist practice within Wavemaker set up to extract the most value for clients from these content-rich media plans. As a network of more than 500 experts, we act as a collaboration powerbroker, positively provoking growth through partnerships, media and the creative community at large. Our integration with Wavemaker’s precision experts makes us leaders in addressable content to drive sales, while our creative innovation creates conversation and culture.
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