BAV Group

BAV Group is a global strategic consultancy with expertise in consumer insights, brand and marketing strategy. Analytically grounded, we use BrandAsset® Valuator, our proprietary brand management tool and global database of consumer perceptions surrounding brands. BAV informs strategic and creative solutions that drive brand and business results. Over 27 years, BAV has captured data and consumer insights on more than 60,000 brands in 50 countries around the world, evaluating 75 brand image and equity dimensions that matter.