WPP-IQ-Orange Stream

Transformative industry intelligence

Behavioural-science---COVID19

05 Jun 2020

Using behavioural science to create new consumer habits

Adopting a more human first approach in fluid times of behaviour change

The-future-shopper-2020

26 May 2020

The Future Shopper 2020

How will the COVID-19 pandemic affect the future shopper?

Reopening business in China - finding the new normal

05 May 2020

Reopening business in China – finding the new normal

How innovative businesses are balancing wisdom and precaution

QSRs-in-COVID-19

15 Apr 2020

QSRs in the age of COVID-19

What customers are telling us about ordering food

Owning-your-digital-present-and-future

15 Apr 2020

Owning your digital present and future

The COVID-19 commerce lessons we have learned so far

Rapid-response-measures

15 Apr 2020

Rapid response measures

Guidance for businesses facing the impact of COVID-19

Retail responds

19 Mar 2020

Retail responds

How new commerce may ease the impact of COVID-19

Commerce reimagined

19 Mar 2020

Commerce reimagined

Why businesses must be more human-centric to find topline growth

Woman holding ipad

20 Feb 2020

Multichannel, omnichannel or channel-less; which is right?

Rapid multiplication in channels is great news for consumers, but challenging for retailers

WPP Featured Work 0319 MAC-Experience v2

20 Feb 2020

All change in retail

Technology and shifts in consumer behaviour are driving innovation in the sector

Bitcoin-WPP-iQ-v2

30 Jan 2020

Bitcoin, blockchain and coffee

Understanding the new economy of currency

Boots-Bootique

20 Dec 2019

Winter holiday highlights

Trends in TV and paid search retail advertising for the first half of the 2019 holiday season

Wunderman-Thompson-Commerce-Digital-Leader

13 Dec 2019

The Digital Commerce Leader

Businesses need new sales models and interfaces to stay relevant in decades to come

WPP iQ Ecommerce lessons from the East

06 Dec 2019

Ecommerce lessons from the East

A round-up of Singles Day trends that brands can apply to their own ecommerce calendar moments

WTC---Generation-Alpha-2019-15

03 Dec 2019

Generation Alpha

Wunderman Thompson Commerce helps prepare us for the future consumer

Disruption

27 Nov 2019

Sustainable online growth in fashion retail

Wunderman Thompson on how to thrive in a varied and challenging ecommerce landscape

social-commerce_008

11 Nov 2019

Content, Conversation & Commerce

Social commerce is fast becoming the next disruptive force in China's consumer scene

D2C-DNA

26 Sep 2019

D2C DNA

VMLY&R argues that direct-to-consumer is a skill, not a business unit

WPP 0818 Featured Insights Digital Retail

30 Aug 2018

The Third Era of Digital Retail

Retailing will be more digital, but feel more human

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