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Digital innovation: Marketing to the next generation of consumers
Digital innovation: Marketing to the next generation of consumers
Rob McCutcheon, Digital Innovation and Ecosystems, PepsiCo/Gatorade and Matt Berry, Account Director, Swift
PepsiCo/Gatorade’s Digital Innovation and Ecosystems lead and Swift take a deep dive look at innovation in the retail space, including PepsiCo’s digital innovation strategy for Gatorade.
Speakers:
- Rob McCutcheon, Sr. Manager, Digital Innovation and Ecosystems, Gatorade/PepsiCo
- Matt Berry, Account Director, Swift