Road to 2025
Insights on marketing in 2025 with exclusive videos from technology partners, clients and our own experts.
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Transformative industry intelligence
What businesses are getting wrong about agentic AI
The next phase of the AI revolution is coming. WPP’s Chief AI Officer Daniel Hulme explores how businesses can cut through the hype and strategically prepare for the transformative potential of agentic AI.
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Unlocking the future of social-first brand building
How can brands adopt a social-first mindset to stay culturally relevant and drive growth? Ogilvy Social.Lab’s latest report identifies five critical shifts redefining brand building in 2025, providing practical strategies for businesses to thrive in the attention economy.
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