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published on

30 April 2021

A new path to purchase

Khartoon Weiss, Head of Global Agency & Accounts, TikTok; Shenan Reed, SVP, Head of Media, L'Oréal; Ian Fitzpatrick, Global Director, Brand Strategy & Operations, New Balance; and Taryn Beck, Ecommerce & Shopper Marketing Lead, Walmart & Club Channel, General Mills

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Category

Commerce

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