WPP at Cannes Lions Live

WPP at Cannes Lions Live
A programme of thought-provoking discussions on creativity
Illustration by Jonny Wan
WPP partnered with Cannes Lions to offer people who work for WPP complimentary access to the virtual event and Lions membership for the year.
At a time when more communities around the world are desperately asking for help, brands with a clear purpose have the opportunity to get involved and change lives. Creativity gives that purpose a chance to make a massive impact on people, economies and the planet. That is the power and potential of creative transformation.
WPP TV Cannes Lions Live special
Programme
The most creative company on earth: Mark Read, CEO, WPP and Rob Reilly, Global CCO, WPP in conversation with Rachel Taylor, Senior Creative, AKQA London
Insights from the jury room: Mel Routhier, Chief Creative Officer, WPP Walgreens Team, VMLY&R
Ad break: The Choice, P&G
With Keith Cartwright, President and CCO, Cartwright
Insights from the jury room: Geoff Northcott, Managing Partner, AKQA
Ad break: Moldy Whopper, Burger King
With Bjorn Stahl, CCO, INGO and Pancho Cassis, Global CCO, DAVID
Insights from the jury room: Reed Collins, Regional CCO for APAC, Ogilvy
Ad break: Degree Inclusive, Unilever
With Natalia Benincasa, Chief Creative Officer, Wunderman Thompson Argentina
The power of purposeful disruption: Anil Son, CEO, The World Health Organisation Foundation in conversation with Rob Reilly, Global CCO, WPP and Emma Massey, Global Client Leader, WPP

Cannes Lions Live programme highlights

Cannes Lions Live Debate
Watch live on 21 June and again on demand
How is our industry fighting climate change, and how can we do it faster, together? Mark Read joins a discussion on the industry’s collective responsibility and WPP’s recent net zero commitment.

Impact people. Impact the world.
Watch on demand from 21 June
Rob Reilly, Global Chief Creative Officer, WPP shares his story from assistant to "player/coach" CCO with the ambition to make WPP the most creative company on the planet.
WPP agency sessions at Cannes Lions live

Not inclusive is exclusive. How to design for a fairer world by Unilever and Wunderman Thompson
Learn the tips, tricks, tools and tactics for harnessing the power of creativity and inclusive design for the good of humankind

Purpose can save the world but only if it is practical with Landor & Fitch
Discussing three extraordinary brands who have put purpose at their heart to create distinct cultures and experiences that make a positive difference in our world

AKQA’s Future Lions
Partnering with LEGO to challenge the next generation of creative thinkers with a brief to Rebuild the World

The kitchen is for everyone with Betty Crocker and VMLY&R MENA
A discussion about gender equality, with Betty Crocker at the forefront

From image to impact with Mondelez and Ogilvy
Ogilvy's Devika Bulchandani and Antonis Kocheilas outline why brands must market themselves in a different way to win the hearts and minds of people

Making advertising better with GroupM
Christian Juhl discusses responsible investment, representation, privacy and a carbon calculator for media investment
HIGHLIGHTS FROM WPP TV’s 2020 CREATIVITY SPECIAL
About WPP TV
WPP TV was launched in Spring 2020 as a channel for our people across WPP to share their creativity, expertise and insights with one another. Sourced from more than 100,000 colleagues worldwide, WPP TV programming celebrates the people at the heart of WPP and their extraordinary work.
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