WPP-IQ-Aqua

No longer a numbers game

Using data to drive positive change

Nadine Thomson, MediaCom’s Global Chief Technology Officer, explains how mastering the data available within organisations will enable brands to predict and deliver better experiences and help identify new areas of growth in 2022.

Discover more predictions for 2022

published on

09 December 2021

Category

Communications Experience Technology & data

Related Topics

Data privacy

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