Case Studies

World-class ideas and how they deliver results for our clients.

Close-up shot of a focused male racing driver behind the wheel, wearing a white and green helmet with a protective balaclava, staring intensely ahead from inside his race car.
IWC Schaffhausen
A smiling delivery driver inside a Ford Pro Transit van hands large cardboard boxes to two workers, with a "Transit Days" decal visible on the side of the white vehicle.
Transit Days
Got Bag
A surreal, stylised cartoon illustration on a green background showing giant, oversized hands carefully peeling an incredibly tiny banana, symbolising a delicate or meticulous task.
F**k Cancer
The circular Rail Clock hanging from a contemporary wooden-slatted station ceiling, featuring a digital display with a glowing red double-arrow graphic and white 24-hour time showing 20:25.
Network Rail
A Ford Mobile Service van parked in a rural field next to a dark grey pickup truck with its hood open, where a technician is performing service behind a herd of highland cattle.
Ford Mobile Services
A vibrant campaign board for "The KitKat Heist" featuring a digital collage of social media posts, news clippings, and project metrics against a dark background. Two smartphones are prominently displayed in the center: one shows an "Official Statement" regarding the stolen chocolate, and the other showcases the red "Stolen KitKat Tracker" interface with a call-to-action button reading "CHECK NOW."
KitKat
A packed stadium stand filled with Wisła Kraków football fans celebrating with red flares, creating a thick cloud of pink and white smoke. In front of the stand, a large red banner reads “STARSZY POLS” with advertising boards for Texom and Superbet visible at the edge of the pitch.
Wisła Kraków FC
Dinosaur skeletons suspended above an iron bed in shadowy room
Lab-Grown Leather Ltd.
A black Iveco delivery truck with "The Sofa Delivery Co" logo on its side is parked in a wide green field under a blue and orange gradient sky.
The Sofa Delivery Co.
WPP: Royal Navy's Atlas
High-contrast, black and white overhead view of a street. A single person stands on the textured concrete ground next to a bold white pedestrian crosswalk. A unique, rounded white object, resembling a stylized car or sculpture, is partially seen on the left, casting a strong shadow. Additional white diagonal markings are visible on the right."
VML: OREO's OREO Walks
A black circular sign displaying '20:25' in white text, surrounded by red circular arrows, hangs from a modern wooden slatted ceiling with spotlights
Design Bridge and Partners: Network Rail, RIBA and the Design Museum’s Rail Clock
An aerial view of a Sumatran tiger walking on dark, wet ground, surrounded by bright green, abstract, wave-like patterns that seem to emanate from it. Text at the bottom reads: '287 Hz', 'The Roar of the Sumatran Tiger Returning to Musi Banyuasin, South Sumatra', along with coordinates
Design Bridge and Partners: Forest Carbon’s In Tune with Nature
An underwater shot shows a fishing lure shaped like a person, dressed in green and yellow clothing, with a treble hook attached to its chest. The lure is suspended in murky green water, with light filtering down from above, illuminating the sandy, rippled bottom of the lake or river.
Burson: Carlsberg’s DrunkenBait
A collage of images, repeated horizontally and vertically, showing people using Vaseline.The scenes include individuals with closed eyes, a person in a light blue coat holding a blue object, and women smiling or blowing kisses while holding jars of Vaseline.
Ogilvy and Mindshare: Unilever’s Vaseline Verified
A bedroom scene with a bed covered in blue sheets, a dresser, and a lamp, with a large, warm, blurry cloud of light and dust over the bed. Text reads 'Make Love Last
Ogilvy: Viatris’ Make Love Last
An indoor scene showing a diverse group of people, including men and women of various ethnicities, seated in chairs arranged in a semi-circle. Some individuals are facing each other, suggesting a discussion or forum. A few people are visible in the background on tiered seating
VML: AXA’s Group Therapy
Promos behind a phone screen
VML: Ziploc’s Preserved Promos
A light blue Wendy's "Frosty Fix" food truck, featuring a large image of Wendy's smiling face, is parked on a city street. In the background, a large McDonald's restaurant with prominent golden arches is visible, with a tall building and solar panels above it. The scene suggests a playful rivalry between the two fast-food chains.
VML: Wendy’s Frosty Fix
Haaland lead a cast of Clash of Clans characters
DAVID: Supercell’s Haaland Payback Time
People in a crowd looking down at KitKat bars as if they were smartphones
VML and OpenMind: KitKat’s Phone Break
AI A person holds a smartphone horizontally with a "PAIN VISIBLE" attachment. The phone screen displays a thermal image in green and red, with crosshairs and a color scale.
VML: Aritium's PainVisible
Phone mockups of the Dove Real Beauty experience on Pinterest
Mindshare: Dove's Real Beauty Redefined for the AI Era
A Corona advertisement showing people relaxing on a beach between tall city buildings.
Grey: Corona’s Sun Reserve
A close-up shot shows a piece of kamaboko (Japanese fish cake) being held by a pair of silver chopsticks against a blurred, dark brown background. The kamaboko is a semi-circular slice, white in the center with a thin, bright pink edge. On its white surface, a sad face is drawn in black: two small, round eyes and a downturned, curved mouth. The chopsticks are positioned at the top right, holding the kamaboko delicately.
Grey: BAR BQ PLAZA’s Sad Kama-Chan
A dark, gradient background transitions from black at the top to a deep indigo at the bottom. Centered in the image is a stylized logo for the "Orchestre de Chambre de Paris." The logo consists of five horizontal white lines, resembling a musical staff. Interspersed among these lines are three iridescent, shimmering shapes that appear to be three-dimensional.
Landor: Orchestre De Chambre de Paris
A grid of nine close-up images shows various soaps dissolving in water, creating colorful, foamy, and glittery effects. Each bath bomb is white with the Dove bird logo embossed on its surface
Ogilvy: Dove’s Get Unready
An eye-catching lime green background features bold, dark brown text on the left that reads: "NATURE. NOW OFFICIALLY AN ARTIST." Below this, in smaller text, are the words "SOUNDS RIGHT" with a checkmark icon, and "MUSEUM FOR THE UNITED NATIONS UN.LIVE". On the right side of the image, a vibrant green sphere of lush foliage, resembling a dense bush or small tree, is depicted. A realistic-looking blue-green snake with a flicking tongue is coiled on top of this leafy sphere. A large white checkmar
AKQA: Museum for the United Nations - UN Live’s Sounds Right
AI A dark, moody image features a blue tube of Vaseline "Screen Block" cream, illuminated by a blue light from the left, creating a reflective surface below. The tube's label is visible, showing the "Vaseline" logo in red, and "SCREEN BLOCK" in a pixelated red font, reminiscent of old video games
Ogilvy: Vaseline’s Screen Block
Circular visual with colorful radial lines and dots on a black background. Central text reads “MOOD LALIGA” in gradient colors, conveying a modern, energetic tone.
Mindshare and Hogarth: LALIGA’s MOOD
Photo in black and white of child holding parent's hand
Ogilvy: Great Ormond Street Hospital’s Just Make It
Person with curly hair interacts with a digital display featuring a woman's face fused with cracked soil and greenery, evoking nature and technology.
Burson: UNCCD’s The Land’s Voice
A man in a grey hoodie and orange T-shirt gently guiding a child’s hand holding a cricket ball in a stadium, with another child looking up attentively. The background shows blurred stadium seating and a canopy structure
Ogilvy, Wavemaker & Hogarth: Cadbury’s Bournvita Vitamin Dravid
A digital collage illustrating a promotional concept. On the left, multiple stills from different films or series are shown, each with subtitles. One highlighted subtitle says "Let's go, we're leaving" with a timestamp "21:39" and a label "Content's Name." Lines visually connect this quote to a smartphone screen on the right. The phone displays a conversation where a user texts “I found a Let’s go,” followed by a reply asking for the film or series name and timestamp. Once provided, the user rec
AKQA: Uber’s Watch it to Ride
Person with short dark hair and glasses looking at a computer screen in a dimly lit room, with blue light reflecting on their face.
Satalia: A UK Telco
Fish in the sphere in Las Vegas
Ogilvy: IBM and Adobe’s Fishy.AI
A digital interface displays two individuals labeled "MAL'S CONSCIOUSNESS" and "JACOB'S BODY," with face tracking and body swap features highlighted, and Netflix branding shown.
AKQA: Netflix’s It’s What’s Inside
A hardcover edition of Romeo and Juliet with a blue illustrated cover stands next to a white and orange drawing robot. The robot holds a blue pen and appears ready to draw.
VML and Hogarth: BIC’s One BIC, One Book, Two Classics
A woman stands in front of a digital advertising kiosk at a bus stop. The kiosk displays a live image of the woman with overlaid data points and the logo of "Croatia Poliklinika." In the background are apartment buildings and people walking.
Croatia Polyclinics repurposes bus stops for health screening
Mobile phone screen showing VML's Age Captcha
VML: Tecate’s Age Captcha
Year of the Snake 2025 visual
Year of the Snake 2025
German rapper Dilla
Scholz & Friends: Uber Eats' Let's Eat First
Three men on motorbikes on the beach
SYZYGY: BMW Motorrad's Brand and Product Platform Relaunch
AI generated visual from AKQA's Planetary Guardians campaign
AKQA: Planetary Guardians
Polaroid of a British model Twiggy in 1967 wearing a red top and holding a Chanel bag over her head next to another polaroid replicating the image with Twiggy in 2023
EssenceMediacom: eBay’s In Vogue
The image shows a golden retriever dog lying on a teal-colored IKEA sofa cushion. The dog has caused some damage to the cushion, with stuffing and fabric scattered on the floor around it. The text on the image reads "KARLEKSGRAS Cushion Dhs 15" and "Don't worry, you can afford it."
INGO: Al-Futtaim IKEA’s Guilty Pets
VML, Makerhouse and Mindshare: Ford’s Support Belt
Yellow text reading "Unsealed books" with a scrunched up bit of plastic on a blue background
VML: Líra’s Unsealed Books
A bar sinking underwater with a sign saying "Don't drink and boat"
Burson: Carlsberg’s Unexpected Depths
The image shows an animation of a young woman with dark hair looking directly at the camera. She has a warm, friendly expression on her face and appears to be smiling slightly. The background is a wooden surface, suggesting a home or indoor setting.
Grey Health: Genentech’s A Beautiful Sight
The image shows the back of a person. Superimposed on their skin is a calendar grid covering the entire year. Several of the calendar squares, spanning from May to August, are filled with illustrations of shingles blisters. Below this visual is the text "EVERY SEASON IS SHINGLES SEASON." In the lower right corner, it says, "TALK TO YOUR DOCTOR" and "SHINGRIX (ZOSTER VACCINE RECOMBINANT, ADJUVANTED)."
TANK Worldwide: GSK Vaccines’ Shingles Season
Eiffel tower at night with Olympic rings
WPP at the Paris 2024 Olympic and Paralympic Games
Pride flag being unravelled into piles of thread on the floor
VML: Egale’s Pride Unravelled
Man holding a bottle of Savannah
Grey: Savanna’s The Legend of Chakalaka Norris
Woman stood in front of a BMW with her hand stretched out in front of her and the text "WE ARE GREATNESS"
VML: BMW’s Generation Joy
Collage of items from the Edible Literature campaign
VML and Ogilvy: Kameya Yoshinaga’s Edible Literature
Margot Friedländer a 102-year-old woman who survived the Holocaust reading Frankfurter Allgemeine Zeitung
VML's Scholz & Friends: Frankfurter Allgemeine Zeitung's "The 100th Edition"
Doll of a young boy sitting in a hospital waiting room with the text "Waiting to live"
VML: NHS Blood and Transplant’s Waiting to Live
AI image of Jennifer Lopez in a red dress lying on an outdoor couch
VML: Virgin Voyages’ Jen AI
Beyonce dressed in red putting red sunglasses on her face, standing in front of a red house amidst a group on dancers also dressed in red
Ogilvy: Verizon’s Can't B Broken
Grey and white cat called "Mayocat" wearing a bow tie sitting on a stage with 3 jars of mayonnaise in the background
VML and Mindshare: Hellmann’s Mayo Cat
Three women sitting in their cars trialling the Ford Support Belt
VML, Hogarth and Mindshare: Ford’s Support Belt
Young girl with brown hair wearing a blue hoodie, sitting in front of an apartment block, looking up to the right and smiling
VML, BCW and Wavemaker: Colgate’s My Smile is My Superpower
Purple background with a phone screen imposed on to it with Dutch musician Snelle sitting backwards on a light blue chair
Ogilvy, Hogarth, and Wavemaker: Milka’s Let Snelle Sing It For You
A lady wearing a white patterned dress using a FILSA filter cap to turn dirty water into drinking water
Ogilvy: FILSA Colombia’s Filter Caps
Close up of the side of a mans head blurred in the background with 'Welcome to the HR Dressers' overlayed in yellow text
WPP: WelcomeTalent
Perspective shot looking down a server room with an email icon in the middle
VML: Amazon Web Services’ Vanishing Emails
Elderly woman sitting in a subway station looking at a large billboard with a photo of herself on it
DAVID: JCDecaux’s Meet Marina Prieto
Still from a video game with the text "Anti lag squad" in white
VML: Movistar’s Anti-Lag Squad
Ground level shot of a person with a walking stick for blind and partially sighted people using the pavement pattern developed by Cemento Sol to establish where they are on the street
Grey: Sol Cement’s Sightwalks
Woman wearing black playing the drums with the Milan Symphony Orchestra logo in white
Landor: Milan Symphony Orchestra’s Growing Uptempo
WPP Onefluence led by Ogilvy PR: CeraVe’s Michael CeraVe
A birds eye view of a balding man standing on a red floor with the text "The Bald Thru" in white
DAVID: Burger King’s Bald Thru
Speaker shaped like a Coca-cola and a phone showing the Coca-cola Soundz app on a black background with red sound bars along the bottom
WPP Open X: The Coca-Cola Company’s Coke SoundZ
Collage of social media posts from the Applebees "Fancy like" campaign
Grey: Applebee’s From the Gutter to the Grammy's
Collage of girls and women with face paint on and the Dove logo with the text "Let's protect #thefaceof10"
Ogilvy and Mindshare: Dove’s 10 vs 10
The Las Vegas Sphere coloured in green with the Aston Martin logo on it
Design Bridge and Partners: Aston Martin’s Breakthrough
Black and pink graphic of a woman in profile with the copy 'Pink Chip'
AKQA: DEGIRO and UN Women’s Pink Chip
WPP at Cannes Lions 2024
Young girl at the beach with white text overlay saying 'Protect this kid: The LGBTQ community isn't a threat. Misinformation and hatred are."
Ogilvy: GLAAD’s Protect this Kid
A black and white graphic of KFC Colonel Sanders shushing and the text 'KFC Secret Menu'
Ogilvy: KFC’s Secret Menu
A stack of Oreos on their side being rolled to create a barcode, with a single flat Oreo next to them
VML COMMERCE: Mondelēz’s OREOCodes
Three people standing on the street with a fish eye effect on the camera
Ogilvy: Zalando’s Street It All with Google
Murad products with pomegranate and papaya stacked on it, next to a vase with an orange flower in it and a pipette leaning across it
Obviously: Murad’s Skincare is Healthcare
Video game style graphic of a young man as a super hero lifting a sachet of Haleon Emergen-C over his head
Grey: Haleon’s Throw It Back
Boot No.7 Future Renew products displayed on glass tubing on a turquoise background
Ogilvy and VML: Boots No7’s Future Renew
Two women celebrating at Race for Life
GroupM Nexus, EssenceMediacom: Cancer Research UK
AI generated image of an old pig
AKQA: NotCo's Natural Life Expectancy
Four people sitting on a sofa wearing clothes from e-Bay
EssenceMediacom: eBay's Pre-Loved Island
Billboard that says 'MAATE'
Ogilvy: Mayor of London's Say Maaate To A Mate
Man dressed in a thobe squirting Ketchup onto a burger
VML: Heinz’s Unstainable Thobe
Copy in lights that reads WPP at Super Bowl LVIII
WPP at Super Bowl LVIII
Pile of limes
DAVID: Corona Extra Lime
Array of fruits with Makro Life Extending Stickers on them
VML: Makro’s Life Extending Stickers
Man feeding a baby with IKEA ANTILOP highchair in background
DAVID and INGO: Al-Futtaim IKEA's Proudly Second Best
WPP: VodafoneZiggo’s The Magician
VML: CALM’s Unseen Signals
VML: KDog’s Dogs Without Borders
Australian female football player holding ball
Ogilvy: Football Australia’s Til it’s Done
Egaku branding
Landor & Fitch: SOMPOの「egaku」
Egg with step count on it
VML, BCW & Mindshare: Honest Eggs Co.’s FitChix
VML: HungerStation’s The Subconscious Order
VML: HungerStation’s The Subconscious Order
WPP Open X: Sprite’s Heat Happens, Stay Cool
Cricket ground staff in cadbury sponsored uniforms
Ogilvy & Wavemaker: Cadbury Dairy Milk’s Proud Sponsors of the Ground Staff
Ogilvy: EMERGENCY’s A Day Of Peace
Models wearing clothes with stains on and the #StainNotShame
Scanad: ZEVA Fashion’s Stain Not Shame
Three toothbrushes sitting next to each other with adaptive hand grips
Landor: {access}ories
Image of a mother and daughter smiling for a picture
Ogilvy & Mindshare: Dove’s The Cost of Beauty
Spotify Wrapped 2022 in logo in bright yellow and orange on a bright purple background
SJR: Spotify’s For the Record
View looking through a car windscreen as a group of people coming out of a synagogue
VML & Mindshare: Foundation to Combat Antisemitism’s #StandUptoJewishHate
Colourful red book with FAQ YOU written on it on a bright yellow background
Thjnk: Ohhh! Foundation’s FAQ YOU
Three men stood together looking at a phone
VML: Vivo and Motorola’s Buscapé
Someone with a phone scanning a barcode on a toothpaste packet to read the label with Seeing AI
Grey & Hill & Knowlton: Haleon’s Access Codes
Collage of women in Iran
VML: Iran Democracy Council’s A.IRAN
A brick from the La Rocca nightclub on a pedestal downlit in a beautiful glow on a dark background
LDV United: Jumbo’s Brick from a Legend
Three boxers standing in front of microphones / at a press conference
VML: Movistar’s Shout
Image of mouthpad
VML: Augmental’s MouthPad^
Rosalía with Coke move can
AKQA, Ogilvy and WPP Open X: Coca-Cola’s Coke Move
Female getting a mammogram with a nurse
Grey: LALCEC’s The Postponed Day
Image of Black woman with side0by-side of different hairstyles
Ogilvy & Mindshare: Dove’s #BlackHairIsProfessional
Influencer on the red carpet being photographed with Wendy's head imposed
VMLY&R: Wendy’s Still Fresh. Never Frozen.
Image showing different shades of ketchup
VML: Heinz’s Is That Heinz?
Virtual target showing on top of a Coca-Cola logo
VML COMMERCE & EssenceMediacom: The Coca-Cola Company’s I See Coke
Virtual target showing on top of a Coca-Cola logo
VMLY&R COMMERCE & EssenceMediacom: The Coca-Cola Company’s I See Coke
collage of nike ads
AKQA: Nike’s 50th Anniversary
Girl playing sport, screaming with text that reads 'aim at our prowess'
VML: LUX’s Change the Angle
A woman and her vampire boyfriend on the doorstep to meet her parents at Christmas
Grey: Coca-Cola’s Christmas Always Finds A Way
Image of women turning their backs to the camera
DAVID, Ogilvy & Mindshare: Dove’s #TurnYourBack
Green Aston Martin Valkyirie car on a green background with glowing green and pulsating visualisations in the background
Design Bridge and Partners: Aston Martin’s Intensity.Driven.
Black and white image of politician and the transparency card
AKQA: Congresso em Foco’s Transparency Card
AI Pringles character in a futuristic background
Grey: Pringles’ NPC
Heaven Fish Logo
Ogilvy: Regal Spring’s Heaven Fish
Hand holding up Receipt
Grey: University Zumbi dos Palmares’ Receipts to Keep Fighting
Image of children's book depicting school shooting
BCW: Change the Ref’s Joaquin’s First School Shooting
Abebe Bikila as Icarus coming out of an oil painting
AKQA: Abebe Bikila’s Neo Icarus
VML: Kameyama’s Incense of Memories
Metaverse mystery box in a Chinese city
GTB: Changan Ford’s Metaverse in a Mystery Box
An AI robot of KFC's Colonel in a futuristic space
Mindshare: KFC’s Colonel KI
Image of person running towards a gate to Sky's Gigafast metaverse experience
Hogarth and EssenceMediacom: Sky’s Gigafast
Mindshare: Hellmann’s Cook Clever, Waste Less
Three people standing next to van and and billboard with a QR code
Scholz & Friends: Johanniter-Unfall-Hilfe’s Anti-Look QR Code
AKQA Leap: Vodafone's Zoteria
MediaCom: Uber Eats' Japan Heatwave Activation
Image from Ogilvy and Workday's Super Bowl Ad - Member of KISS on stage
WPP at Super Bowl LVII
VML & Ogilvy Japan: KDDI’s Virtual Shibuya
Animated rabbits with Coca Colas
Lunar New Year 2023
Image showing Volvo car on phone screen
Grey: Volvo’s Street Configurator
AKQA: Nike’s Never Done Evolving
Euro 2024 branding
VML: UEFA’s Euro 2024
mStudio: Vodafone’s 5G Blind Skiing
Presenters with VR headsets on
Hill+ Knowlton Strategies: Meta’s Metaverse Interview
Presenters with VR headsets on
Hill+Knowlton Strategies: La entrevista en el metaverso con Meta
Image of Eurotubers
Wavemaker: Eurotubers de Burger King
Image of Eurotubers
Wavemaker: Burger King’s EuroTubers
Digital billboard with people walking around in a light and bright mall space
Thjnk: Ursula Karven and Frauen 100’s Fight Sexism with Sexism
Wunderman Thompson : les souvenirs remastérisée de True Patriot Love Foundation
Hill+Knowlton Strategies: Légendes locales de Mazda
AI generated image the shows a scene beyond Vermeer's painting, the Milkmaid
Ogilvy : La Laitière de Nestlé
VMLY&R: Rotas Indígenas Brasileiras da Vivo
YSL Gold Block NFT on a light marbled background
Wunderman Thompson: Yves Saint Laurent Beauté fait son entrée dans le Web3
YSL Gold Block NFT on a light marbled background
Wunderman Thompson: Yves Saint Laurent Beauty’s Step into Web3
VMLY&R: Vivo’s Brazilian Indigenous Routes
Wunderman Thompson: True Patriot Love Foundation’s Remastered Memories
Montage of small business owners being presented financial support by Mazda with the words 'Contributed $1m to 200+ local legends' across the image
Hill+Knowlton Strategies: Mazda’s Local Legends
Figure by a car looking out over the sunset
AKQA Coala.LAB: Sonhando com o Sonho de Nego Bala
Man showing images of care codes
奥美：乐龄码
A warning sign on a smartphone warning the user to stop gawking when pointed at the QR code on an ambulance
Scholz & Friends: Johanniter-Unfall-Hilfe’s Anti-Look
Posters for Madrid
Superunion: Madrid Nuevo Norte’s Reimagining Madrid
Madrid Nuevo Norte
Superunion: Madrid Nuevo Norte
Nike sneakers on food tray alongside wipe, rose and receipt
Mindshare: Nike’s Special Delivery
Hua Chenyu looking at a Sprite bottle on stage in front of a crowd
竞立媒体：可口可乐【雪碧】酷光灯
Hua Chenyu looking at a Sprite bottle on stage in front of a crowd
MediaCom: Coca Cola Company’s Sprite Limelight
Avatar characters gathered around a pool relaxing in the summer and drinking Coca Cola
竞立媒体：可口可乐 X抖音仔仔 派对
Avatar characters gathered around a pool relaxing in the summer and drinking Coca Cola
MediaCom: Coca-Cola’s Douyin ZaiZai Party
A caregiver helping a child to read
Ogilvy: Cadbury’s In Our Own Words
A bride with an armoured dress on flanked by two bridesmaids
Ogilvy: Carling Black Label’s Bride Armour
WPP: ‘Gioia’ del Comune di Milano
Mother making a rock sign holding a baby on a bed
VMLY&R: Rockin’Mamas per Rolling Stone
Mother making a rock sign holding a baby on a bed
VMLY&R: Rolling Stone's Rockin' Mamas
Rome's night sky with the words Laura Pausini Placere di Conoscerti written in the sky by purple drones
Ogilvy: Staraoke per Amazon Prime Video
Headlines about coronavirus and the census
VMLY&R: The US 2020 Census
Figure by a car looking out over the sunset
AKQA Coala.LAB: Dreaming with Nego Bala’s Sonho
Glitched image of a Burger King meal
DAVID: Burger King’s Burger Glitch
Two of the fake footballers from the campaign
Mirum Agency: DIRECTV GO’S The Pirate Match
Woman in red dress sat at bar with a red drink
Wunderman Thompson: Campari Group’s Fellini Forward
Ogilvy: KFC’s Michelin Impossible
Audio button symbol
Wunderman Thompson: Sherwin-Williams Coil Coatings’ Speaking in Colour
Scene of a beach and a couple with the title Don't Ever Leave Me
Ogilvy: Mondelez's Lacta’s Don’t Ever Leave Me
Black woman with bantu knots hairstyle looking into the mirror
Ogilvy and Swift: Dove’s As Early as Five
Mother and daughter watching screen, with daughter looking shocked
Ogilvy: Dove’s Toxic Influence
Man showing images of care codes
Ogilvy: Care Codes
People touching paintings
DAVID: MACMA’s The Art of Self Examination
WPP-Featured-work-AKQA-New-Zealand-Coastguard
AKQA: New Zealand Coastguard Search and Rescue Forecast
People eating dinner round a table, with one of them dressed as a ghost
VMLY&R: New Zealand Electoral Commission’s Vote Ghost
Screenshots of TikTokers eating KitKats
Wunderman Thompson: Nestlé KitKat’s Have a Bite
Image showing side by side of edited selfie and unedited selfie
Ogilvy: Dove’s Reverse Selfie
Woman stood on wooden island in the ocean
Ogilvy: Grupo Estratégico PAE’s Morning After Island
Image from above of the reef that spells out Hope
EssenceMediacom: Sheba’s Hope Reef
Group of girls having fun with text saying 'In In Spain we call it Equality'
Ogilvy: Ministry of Equality’s In Spain We Call it Equality
VMLY&R: The Royal Australian Navy’s Lost in Translation
Tennis court markings with "Action Audio" text
AKQA: Tennis Australia’s Action Audio
Woman having band aid put on after injection
MediaCom: Walgreen’s Vaccine Readiness Model
Image of a woman and Santander's Ela logo
VMLY&R: Santander’s Bank Ela
Black & white close up image of a man
Mindshare: Dove Men+Care’s Commit to C.A.R.E. (Care About Racial Equity)
Genesis Curry Flow NFT
Berlin Cameron: Under Armour's Genesis Curry Flow
Superunion and Hogarth: Riot Games Annie-versary
VMLY&R: Ford’s Reinventing Car Ownership
Image showing scene from Cadbury ad
Ogilvy and Wavemaker: #NotJustACadburyAd and Shah Rukh Khan-My-Ad
Map: Sky Glass
Wendy's character in different games
VMLY&R: Super Wendy’s World
Illustration of person with flowers
VMLY&R: Dell Technologies and Intel’s I Will Always Be Me
Animated tigers and coca cola bottle
Lunar New Year 2022
Animated tigers and coca cola bottle
2022 年农历新年
Still from game with Nivea Men logo
Wavemaker: NIVEA MEN’s Ultra Skill
Billboard showing Boss It campaign
Wunderman Thompson: Sage's Boss It
VMLY&R: Wendy’s Now That You Mention Us
VMLY&R: Dell’s Unseen Ballet
Fund Femme illustration
Wunderman Thompson: Fund Femme
Olympics rings
WPP at Tokyo 2020 Olympic Games
A group of people sat talking and drinking coca cola products
Ogilvy: The Coca-Cola Company’s I Belong Here
Someone filling out form on mobile phone with woman's face in the background
Ogilvy: Telenor Pakistan’s Naming the Invisible by Digital Birth Registration
Picture of first inclusive deodorant bottle by Unilever
Wunderman Thompson: Degree Inclusive
Hand holding item of recycled packaging
Superunion: Notpla
Illustration showing lots of people in Burger King sponsored football shirts
DAVID Madrid: Stevenage Challenge
The-Choice
Grey & Cartwright: P&G – The Choice
Image of white man's face with words "Now is the time to be anti-racist"
Cartwright & Grey: P&G The Choice
Close up of a health worker's face with "Courage is Beautiful" overlaid with the Dove logo
Ogilvy: Dove (Unilever) Courage is Beautiful
Starbucks I am campaign image
VMLY&R Brazil: Starbucks I Am
Scientific graphic
Grey New York, H+K Strategies, Landor & Fitch: Pfizer Science Will Win
Cityscape picture with text "Not just a Cadbury ad"
Ogilvy & Wavemaker: #NotJustACadburyAd
Illustration which shows a boy and a monster standing in the rain
BCW: Aldi's The Hunger Monster
Illustration of Caster Semenya
Wunderman Thompson: Born This Way
Floating bike made out of Lego
Ogilvy Social.Lab Poland: LEGO®’s Green Instructions
Man standing with arms spread enjoying nature
Mindshare: Nature Valley’s 10,000 Miles
Half of the image is of a girls face and the other half is of the world with a face
AKQA: Studio Olafur Eliasson's Earth Speakr
A father sitting on a sofa knitting with two teenagers standing behind him in hand knitted jumpers
VMLY&R: Alpro’s Eat Your Way To A Better Planet
Photograph of mountain with orange filter
AKQA: The [Uncertain] Four Seasons
Image of the edge of the Earth with text overlaid "So our plant can finally speak up for itself"
Grey Colombia: Greenpeace’s Earth Is Saying
Wunderman Thompson's campaign for Avon - woman standing in a grassy field
Wunderman Thompson: Avon’s This Is My Color
Woman standing in front of floor to ceiling screen showing looped red thread. Part of AKQA and Universal's campaign for H&M, Looop
AKQA & Universal: H&M Looop
Procter & Gamble - New widen the screen program
Grey: P&G’s Widen The Screen
"Equality Spell Check" on computer screen
Wunderman Thompson: Lenovo’s Equality Spell Checker
Photograph of three Ford Broncho cars in the desert
GTB & VMLY&R: Ford Bronco and Bronco Sport
Nestlé Brazil The KitKat Chocolatory Ecommerce Experience. Graphic of ecommerce platform on computer screen
Landor & Fitch: Nestlé Brazil The KitKat Chocolatory Ecommerce Experience
L’Oréal Facebook live - two women standing at Facebook live counter
Wavemaker: L’Oréal Malaysia
Hotter Shoes' brightly coloured image with person tying their laces
Wunderman Thompson Commerce: Hotter Shoes
No7 Unstoppable Together
WPP Team WBA, Berlin Cameron & VMLY&R: No7 Beauty Company’s Unstoppable Together
Girl Up Today we rise - picture of girl
Ogilvy: Girl Up’s Today We Rise
Clean hands campaign - soaps on top of sink
WPP: Clean Hands Save Lives
Lunar New Year 2021 - Year of the Ox
Lunar New Year 2021
Lunar New Year 2021 - Year of the Ox
2021 年春节
Chess board - Queens Gambit
Subvrsive: Netflix’s FYSEE 360
Super Bowl
WPP at Super Bowl LV
Still from Wunderman Thompson's Unscripted film
Wunderman Thompson: BT Sport’s Unscripted
JEN by Shangri-La
Design Bridge: JEN by Shangri-La
Supporting the roll-out of COVID-19 vaccines
Supporting the roll-out of COVID-19 vaccines
Netflix’s ‘We Watched It All’ Campaign
AKQA: Netflix’s We Watched It All
The Diana-Award and Nationwide
Wavemaker: Nationwide and The Diana Award’s Big Assembly
DreamHack x Fortnite gaming scorecard
Superunion: DreamHack Open featuring Fortnite
HandleonHygiene30
VMLY&R COMMERCE: Unilever & Lifebuoy's Handle on Hygiene 3.0
Mouldy-Whopper
DAVID & INGO: Burger King's Moldy Whopper
Boots Bootiques
VMLY&R COMMERCE, MediaCom and Ogilvy: Boots' Bootiques
Always-Rabbi-Bot
Grey & MediaCom: Always' Rabbi-Bot
Black version of Future-without-change
VMLY&R: Monash University's A Future Without Change
Bose-Feel-It-All-compressed
WPP Team Amplify: Bose Feel It All
Wunderman Thompson Commerce TheWorks.co.uk
Wunderman Thompson Commerce: The Works
FITCH Walmart
Landor & Fitch: Walmart Swipe Up
GroupM - Stephen Lawrence
GroupM, Kinetic, Finecast and Hogarth: The Stephen Lawrence Day Foundation
Vodafone-Egypt
Wunderman Thompson: Vodafone Egypt’s Stay Home, Stay Connected
Every Mind Matters Wavemaker
Wavemaker: Public Health England’s Every Mind Matters
Share Your Smiles Colgate
VMLY&R: Colgate’s Share Your Smile
Unbias-button-WT
Wunderman Thompson: ElaN Languages’ Unbias Button
AKQA Netflix One Story Away
AKQA: Netflix’s One Story Away
Wunderman Thompson: Ecox Emergency Bikes
Wunderman Thompson: Ecox Emergency Bikes
Itau Pension-Delivery
Grey Argentina: Itaú Pension Delivery
First-Shave-MyBestSelf-by-Grey
Grey: Gillette's First Shave #MyBestSelf
Santo--Sprite-You-Are-Not-Alone
Santo: Sprite’s You Are Not Alone #NoEstasSolo
Uncancelled-cup
Wunderman Thompson: adidas Uncancelled Cup
KitKat-Chocolatory
FITCH: The KitKat Chocolatory, São Paulo
NoLoveShouldDieYoung
VMLY&R Brazil: Athosgls’s No Love Should Die Young
SU-Urban-Justice-Center
Superunion: Urban Justice Center
Walgreens-heres-to-2020
VMLY&R and Berlin Cameron: Walgreens Class of 2020
Hankograph
Grey Tokyo: Hankograph for WildAid Japan and Tears of the African Elephant
AKQA-anti-racism-3
AKQA: Anti-Racism Guide
AKQA-anti-racism-3
Superunion: End Your Silence NYC
Geometry-Ogilvy-Shibuya
Geometry Ogilvy Japan: KDDI’s au 5G Ghost in the Shell: SAC_2045
Tesco SaluteNHS-CPB
Coley Porter Bell: Tesco SalutetheNHS.org
Figlia-Superunion
Superunion: Agricola Dargenio Figlia
Thai-Airways-Wunderman-Thompson
Wunderman Thompson: Thai Airways #StayHome Miles Exchange
AKQA-Blockdown
AKQA: Blockdown
HellYesNHS
Design Bridge: Beauty Banks #HELLYESNHS
WPP-Featured-Work-Pantene-Coming-Home-Should-Be-BeautifuLGBTQ-
Grey: Pantene Coming Home Should Be #BeautifuLGBTQ
Tommys-Midwife
Mindshare: Tommy’s Midwife Voice Skill
WPP-Featured-work-The-Tampon-Book
Scholz & Friends: The Female Company’s The Tampon Book
Castrol
WPP: Castrol #HangUpYourKey
Impossible Whopper
DAVID: Burger King Impossible Whopper
AKQA-Code-of-conscience
AKQA: Code of Conscience
Ogilvy-IKEA Why-we-make
Ogilvy: IKEA Why We Make
TikTok-DistanceDance
Grey: P&G #DistanceDance
Genocide-targets
Wunderman Thompson: Black Coalition for Rights – Genocide Targets
H_M-Case-study-Social-Stylist
Ogilvy: H&M Social Stylist
P_G-Super-Bowl
WPP at Super Bowl LIV
Lunar-NY-2020
2020 年春节
Lunar-NY-2020
Lunar New Year 2020
KFC-Mindshare-Gamifying
Mindshare: KFC Gamers' Playground
WPP-featured-work-The-Flaming-Lips-v2
Deeplocal: Google I/O The Flaming Lips
Three mobile phones showing Cheerios Prime Day Hack
Mindshare: Cheerios' Hacking Prime Day
WendysFortnite
VMLY&R: Wendy’s Keeping Fortnite Fresh
WPP-AKQA-Baco-Exu-do-Blues-Bluesman
AKQA: Baco Exu do Blues Bluesman
Wunderman-Thompson-Zumbi-dos-Palmares-Black-Box
Wunderman Thompson: Zumbi dos Palmares – Black Box
Nike Air Max Graffiti Stores
AKQA: Nike Graffiti Stores
Grey - Sister of man
Grey’s Sister of Man
WPP-Featured-0619-Volvo-Living-Seawall-
whiteGREY: Volvo's Living Seawall
WPP-Featured-Work-Touching-Masterpieces-
Geometry Prague: NeuroDigital Touching Masterpieces
WPP-Featured-work-Central-Park-Conservancy
Landor: Central Park Conservancy
WPP-Featured-Work-HP-Break-Down-the-Beast
Wunderman Thompson: HP Australia Break Down The Beast
WPP-Featured-Work-evian-Hero-The-Zero2
AKQA: evian Hero The Zero
WPP-Work-The-Hopepage-
VMLY&R Sydney: UNICEF The Hope Page
WPP-Work-Living-Statistic-
Wunderman Thompson Buenos Aires: Fundación Huésped Living Statistic
WPP-Sustainability-Report-iRescue-
VMLY&R Bogota: World Amblyopia Campaign iRESCUE
WPP-Work-POSSIBLE-Tommy-Adaptive-
Wunderman Thompson New York: Tommy Hilfiger Tommy Adaptive
WPP-GTB-Elephant-in-Transit-
GTB London: Ford Elephant in Transit
WPP-Work-The-Insect-Concerto-
Scholz & Friends Berlin: WWF & The Karajan Academy of the Berliner Philharmoniker The Insect Concerto
WPP-Work-Stop-Ivory-
Wunderman Thompson London: Stop Ivory Going, Going, Gone
BRAC-Ogilvy-Singapore
Ogilvy Singapore: BRAC Space on Earth
WPP-Sra-Rushmore-Hope-
Sra. Rushmore: International Committee of the Red Cross Hope
WPP-Sustainability-Report-VMLYR-Survivors
VMLY&R Mexico: Save the Children Mexico Survivors
WPP-Featured-Work-Coca-Cola-Love-Story
Ogilvy: Coca-Cola Love Story
StopSucking
POSSIBLE: The Lonely Whale Foundation #StopSucking
WPP 0419 Featured Work Ogilvy Carling Black label NoExcuses
Ogilvy: Carling Black Label Soccer Song for Change
AACD-Sustainability-Report-Case-Study
AKQA: AACD Hospital Friendly Arms
WPP 0419 Featured Work Wunderman Thompson Blink-and-they-are-gone
Wunderman Thompson: Blink. And They Are Gone
WPP 0419 Featured Work Bestmencanbe
Grey: Gillette The Best Men Can Be
WPP Featured Work 0319 MAC-Experience v2
Wunderman Thompson: MAC Experience Centre
WPP 0419 Featured Work Oceans-of-the-future
Ogilvy: Greenpeace Ocean of the future
WPP Featured Work 0319 Lyft-Luck-Machine
ISL: The Lyft Luck Machine
WPP 0219 Bumble Super Bowl Serena Williams
WPP at Super Bowl LIII
WPP-0119-Featured-work-Universal-Design-Studio-IBM
Universal Design Studio: IBM Q System One
Superunion and Landor: WPP’s radical evolution
This Coke is a Fanta
DAVID The Agency: This Coke is a Fanta
J Walter Thompson WWF Tiger
J. Walter Thompson: WWF Tiger in Suburbia
Advertising board on a building
Ogilvy: British Airways Magic of Flying
POSSIBLE Adidas GLITCH
POSSIBLE: adidas GLITCH
VML Absolut One Source
VMLY&R: Absolut One Source
VML Legoland
VMLY&R: Quest to LEGOLAND
Wunderman Talking Numbers
Wunderman: Fundación Huesped Talking Numbers
Ogilvy: Dove “I’m Fine”
Children holding hands in the air
Ogilvy: Savlon Healthy Hands chalk sticks
Volvo Grey Life Paint
Grey: Volvo LifePaint
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