IMA is Australia’s leading full service, B2B marketing agency and has extensive experience meeting the needs of major companies in the Australian building, manufacturing, capital equipment and professional services markets. While our core strength is the creation of B2B marketing solutions, IMA is also part of WPP AUNZ which is Australasia’s largest marketing communications group and whose companies provide marketing solutions for some of the world’s largest consumer brands. As part of WPP AUNZ, IMA is uniquely positioned to cost-effectively service a broad range of clients’ requirements, with the ability to call on the resources of over 80 specialist communications agencies if required. We help our clients achieve business success through the development and implementation of full brand marketing strategies, the development of high quality marketing and technical literature, TVCs, telemarketing programs, promotional products and below the line sales promotions. IMA translates complex products and solutions into compelling communications that help drive brand desire and sales leads. We pride ourselves on getting results. We measure ourselves on outstanding customer satisfaction levels. We are renowned for great marketing strategies and big ideas.