e.wire
September 2013


Stop Press

  • WPP and D&AD join forces to help young creatives into work
  • Strong first half for WPP
  • GroupM wins GlaxoSmithKline global media buying and planning business
  • Geometry Global makes first major investment
  • Addison merges with The Group to create Addison Group

New Offers

  • Kantar acquires Benenson Strategy Group in the United States
  • WPP to take majority share in Scangroup in Kenya
  • JWT secures stake in Post Visual

Insights

  • Chinese millionaires grow by 3% — slowest rate in five years
  • JWT releases AnxietyIndex 2013 Global Report
  • Millward Brown Perspectives — gain perspective on growing your brand

New Business

  • Y&R chosen by the Special Olympics as its global agency of record
  • npower appoints Maxus UK to its digital media planning and buying account
  • InterContinental Hotels Group selects Ogilvy PR to support its global marketing reputation brief

People

  • Ogilvy & Mather hires Todd Cullen as Global Chief Data Officer
  • Ian Wharton has joined AKQA as Creative Director
  • Pierre Conte named CEO of GroupM France
  • Award-winning creative duo Brendan Wilkins and Paul Hancock reunite at OgilvyOne UK

Awards & Recognition

  • Advertising Age has named Bessie Lee, CEO of WPP China, as one of its Women to Watch in China 2013

STOP PRESS

WPP and D&AD join forces to help young creatives into work

D&AD, the celebrated advertising and design organisation, and WPP have entered into a partnership to help channel young creative talent into the world of work. WPP is making a significant contribution to the D&AD Foundation to help open up industry opportunities for graduates. In particular, the Group will set a student brief for this year's New Blood Awards, back the New Blood Academy (which aims to bridge the gap between industry and education) and provide a number of paid three-month internships at its agencies.

Strong first half for WPP

WPP has posted its interim financial results for 2013, revealing strong growth in revenues, profitability and returns for shareholders.

GroupM wins GlaxoSmithKline global media buying and planning business

GlaxoSmithKline, the global consumer healthcare company, has consolidated the bulk of its global media buying and planning account with GroupM.

Geometry Global makes first major investment

WPP activation agency Geometry Global has made its first major investment since its formation in June, acquiring a majority stake in Latin American-based digital agency Brandigital. Established in 2002, Brandigital services clients across a variety of disciplines including social media, e-commerce, mobile and the creation of digital content.

Addison merges with The Group to create Addison Group

Addison has merged with The Group, the UK's leading online corporate communications agency, to become Addison Group. The new business will provide a range of consultancy, communication, reporting and design services and create a truly integrated pan-European communications agency.


NEW OFFERS


Kantar acquires Benenson Strategy Group in the United States

Kantar has acquired The Benenson Strategy Group, a global strategic research and consulting firm. Founded in 2000, BSG ran the award-winning research and polling programmes for President Obama's 2008 and 2012 campaigns and has advised 11 Prime Ministers and Presidents worldwide.

WPP to take majority share in Scangroup in Kenya

WPP has agreed to increase its interest in Scangroup Limited to 50.1%. Scangroup, which employs over 790 people in Kenya, Ghana, Nigeria, Rwanda, Tanzania, South Africa and Uganda, offers clients a comprehensive and integrated range of advertising and marketing services.

JWT secures stake in Post Visual

JWT has agreed to acquire a majority stake in Post Visual, a highly awarded digital agency headquartered in Seoul that was the first South Korean agency to win a Gold Cyber Lion at Cannes.

GroupM's first-ever mLab off to a flying start

GroupM has hosted its first mLab in Sydney, an event that offers guests of its four agencies — Maxus, MEC, MediaCom and Mindshare — the opportunity to explore some of the leading tech companies' yet-to-be released tools and technologies, including Google Glass, MirriAd and Xbox One, and gain an understanding of how these new developments will impact the media landscape.

tenthavenue acquires stake in Candyspace

tenthavenue has acquired a minority interest in Candyspace Media Ltd, a leading a full-service mobile and multi-channel digital agency in the UK.

Ogilvy PR launches Espresso

Ogilvy PR has announced the launch of Espresso, a new service designed to help emerging brands and start-up companies build their brand narratives and messaging through media exposure, consultation and measurable results.

WPP Digital secures stake in Mutual Mobile

WPP Digital, the digital investment arm of WPP, has acquired a minority interest in Mutual Mobile, a US-based agency that develops and builds technology products for its clients, enabling better communication and transacting across mobile devices and operating systems.

Millward Brown acquires stake in BrandAnalytics

Millward Brown has acquired a majority stake in BrandAnalytics, a leading branding valuation consultancy in Latin America.

Grey Group kicks off digital expansion in Asia with launch of Yolk(at)Grey

Grey Group has announced the establishment of Yolk(at)Grey, a new offering that will service increasing demand in the digital marketing sector in key Southeast Asian markets. Yolk was acquired by Grey in 2010 and is one of Asia's fastest-growing interactive and digital media agencies.

Kantar buys stake in SecondSync

Kantar has acquired a minority stake in SecondSync Limited, an early-stage social TV business headquartered in Bristol, UK, which focuses on analysis of social media conversations around TV broadcasts to provide audience insights that can be used for media planning and audience research and commissioning.

XM agrees to purchase share in Designercity

XM Asia, a division of JWT, has agreed to acquire a majority stake in Hong Kong based Designercity, a leading digital consultancy that works closely with clients to tailor and optimise experiences on their websites, social media and e-commerce platforms.

OgilvyOne expands marketing automation offering with acquisition of Verticurl

OgilvyOne, the customer engagement division of Ogilvy & Mather Group, has acquired a majority stake in Singapore-based Verticurl, a demand generation and marketing automation services firm.

m/SIX expands into North America

m/SIX, a joint venture between GroupM and CHI & Partners that is one of the fastest-growing media agencies in the UK, has opened its first North American office in New York.


INSIGHTS


Chinese millionaires grow by 3% — slowest rate in five years

Hurun Research Institute and GroupM Knowledge have released the GroupM Knowledge-Hurun Wealth Report 2013, which analyses the investment and consumption preferences of China's wealthiest people in order to help marketers better understand how to communicate and engage with them more effectively. The report found that the number of millionaires in China grew by 3% in 2012 to 1.05 million. This growth is the slowest in five years and has decelerated for the second consecutive year.

JWT releases AnxietyIndex 2013 Global Report

JWT's latest AnxietyIndex, a 27-country study on the levels and drivers of consumer anxiety around the world, showed that the cost of living generates the greatest anxiety among people globally, specifically driven by concerns about the price of everyday essentials like food and gas.

Millward Brown Perspectives — gain perspective on growing your brand

Millward Brown has released the latest issue of its quarterly magazine Perspectives, which features articles about building Meaningfully Different brands, social measurement, and the brand impact of mobile advertising.

Loyalty programmes: points alone are not enough

The digital marketing and analytics consultancy Bienalto has published a report investigating new ways of securing customers' ongoing loyalty beyond the traditional points-based loyalty programmes employed by many businesses and retailers.


NEW BUSINESS


GREY GROUP

UCB; BRAC Bank — Grey Group Bangladesh


GROUPM:

GlaxoSmithKline — GroupM


MAXUS

npower — Maxus UK


OGILVY & MATHER

InterContinental Hotels Group — Ogilvy PR
SilkAir — Ogilvy PR Singapore


YOUNG & RUBICAM GROUP

Special Olympics — Y&R
Rémy Martin Vietnam — Y&R Vietnam and VML Qais


PEOPLE


AKQA

Ian Wharton has joined AKQA as Creative Director, reporting to James Hilton, co-founder and Chief Creative Officer.


THE BRAND UNION

Tab Jethro Lai promoted to Managing Director, The Brand Union Shanghai.


COHN & WOLFE

Cohn & Wolfe names Marina Leung as Managing Director and Chief Branding Officer, Greater China.


GROUPM:

Pierre Conte named CEO of GroupM France.


MAXUS

Maxus China promotes Madelene Ortega to Head of Maxus International.
Bijan White has joined Maxus as EMEA Head of Digital.


MEC

MEC North America has appointed Rick Acampora as President, Client Services, Eamonn Store as President, Agency Development, Mark Jones as President, Global Solutions and Ming Linsley as Practice Lead, Social.
Kristine Segrist has been appointed to serve in a dual role as Global Client Lead on MEC's Netflix business, and Global Digital Product Development Director.
Scott D Schwartz has joined MEC as Managing Partner, Client Lead, Citi Consumer, Michael S Levy as Managing Partner, Global Client Lead, Campbell's and Tej Desai as Managing Partner, Global Solutions.


HILL+KNOWLTON STRATEGIES

Hill+Knowlton Strategies has appointed Allan Tan and Matthew Overington as regional co-leads for its Technology Practice in Asia.


JWT

JWT Kuala Lumpur has named Annie Boo as Client Services Director, Audrey Lean as Associate Creative Director and Rafiq Ridzwan as Senior Planner.


KANTAR

The Futures Company appoints Henry Tucker as EMEA Managing Director.


OGILVY & MATHER

Ogilvy & Mather hires Todd Cullen as Global Chief Data Officer.
Chris Slough re-joins OgilvyOne as Global Brand Management Lead on the British Airways Global Business.
Brendan Wilkins and Paul Hancock have reunited as Creative Partners at OgilvyOne UK.
Scott Kronick has been appointed as President and CEO of Ogilvy PR, Asia Pacific.
Suanne Buggy has joined the Sacramento office of Ogilvy PR West as Vice President.
Marshall Manson has joined Social@Ogilvy as Managing Director, EAME.


YOUNG & RUBICAM GROUP

Yossi Schwartz has been promoted to Chairman of Y&R Africa.
Y&R Singapore has appointed Alex Lim as Creative Director.
KBM Group's Chief Operating Officer and President of Enterprise Services, Dennis Kooker, is appointed to the additional role of COO of Wunderman Data & Insights.
VML Qais Indonesia has appointed Piotr Jakubowski as Head of Digital.


AWARDS & RECOGNITION


COHN & WOLFE

Cohn & Wolfe Global Digital President, Chad Latz, was named Digital Communications Professional of the Year by Bulldog Reporter.

Cohn & Wolfe's Donna Imperato was named on PRWeek's Power List for second consecutive year.

PRWeek included Cohn & Wolfe's Lisa Talbot on their annual 40 Under 40 list.

GROUPM:

MAXUS

Maxus North America's Tara Cioffi was named one of Broadcasting & Cable's Top TV Planners.


WPP

Advertising Age has named Bessie Lee, CEO of WPP China, as one of its Women to Watch in China 2013.


YOUNG & RUBICAM GROUP

Y&R Thailand's Oliver Kittipong Veerataecha received a special Hall of Fame award at the Appies 2013.

Slavi Samardzija, Chief Analytics Officer of Wunderman Data and Insights, has been selected by Direct Marketing News as one of the 2013 40 Under 40 awards winners.





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