MEC announces Michelle Achuthan as Managing Director in Malaysia
18 November, 2015
, a top 5 global media agency, has appointed industry veteran Michelle Achuthan as Managing Director of its Malaysia operation. The announcement was made by Girish Menon, CEO of GroupM Malaysia and Peter Vogel, CEO of MEC Asia Pacific.
She replaces ChanKeong Law, who resigned earlier in the year after leading the agency for 5 years.
Ms. Achuthan joins after more than ten years with BBDO Malaysia, of which the last 4 ½ years was as Managing Director. Prior to that, she has worked with other leading advertising agencies like Naga DDB, Saatchi & Saatchi and J. Walter Thompson.
The last few years at BBDO Malaysia has seen Ms. Achuthan lead a team to unsurpassed recognition both locally and internationally winning best of show two years running as well as agency of the year at the 2014 Kancil Awards.
Speaking about her new assignment, Ms. Achuthan said, “I can’t wait to immerse myself with another aspect of communications and I believe the transformation happening at MEC backed by GroupM, is the perfect time and place for me to be at.”
Peter Vogel, who recently took over the reins as APAC CEO of MEC, added, “I am delighted that Michelle Achuthan will be joining MEC as our Managing Director in Malaysia. She is a seasoned professional with excellent industry experience and a strong market profile. Our business is transforming and we offering our clients more holistic solutions, so Michelle’s creative agency expertise will bring a new skills set to our agency and our clients. In my view she is perfectly qualified to partner our clients and grow our business in Malaysia. I look forward to a close working relationship with Michelle as we build and develop our MEC offer”.
Girish Menon, CEO GroupM Malaysia, noted, “I have known Michelle for a few years now and have always admired her infectious energy and passion. I am delighted to welcome her to the GroupM family. I have no doubt that she will make an immense contribution as part of our group leadership team in Malaysia, while driving MEC to new heights.”
MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing. Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive
Gerish Menon, CEO GroupM Malaysia
T: +603 2718 7855
Peter Vogel, CEO MEC APAC
T : +61 450 922 940
E : firstname.lastname@example.org