MEC partners with InnovFest Unbound to accelerate innovation in Asia

27 April, 2015


MEC, a leading media agency www.mecglobal.com, will sponsor the Asia premiere of InnovFest Unbound in Singapore; a two-day innovation festival that will connect brands and global corporations with disruptive technology and creative insights to fuel innovation and growth.

The event provides a platform to bring together digital entrepreneurs, start-ups, investors, corporates and media to collaborate, exchange ideas, foster partnerships and generate new business opportunities. The festival will discuss and showcase the latest trends in global and Asian innovation & media through panel discussions, key note speeches and a series of satellite events including: Meet the Leaders, Urban Happening, Retail Innovation Forum, Venture Capitalist & Accelerator Forum and Gadget & Technology Expo.

The event in Singapore will run on the 28th and 29th of April 2015, and is a collaboration between National University of Singapore’s InnovFest and AcreWhite’s Unbound Digital. Yossi Vardi, entrepreneur, investor and Chairman of AcreWhite will co-chair the festival with Lily Chan of InnovFest.

Ben Poole, Head of Interaction MEC APAC said of the event: “We are truly excited to partner with InnovFest Unbound, and are delighted to be hosting so many clients at this event; the take up has been phenomenal. As an agency, we want to live and breathe innovation, both internally and in the work that we do for brands. InnovFest Unbound promises to open new doors for marketing innovation. Personally I can’t wait to connect our clients with some of the most interesting start-ups in the world. It promises to be huge fun.”

“We are delighted to be continuing our partnership with MEC on the forthcoming InnovFest Unbound” said Anthony Beilin, COO of AcreWhite. “MEC are regarded as one of the world’s leading agencies in digital and are consistently at the forefront of innovation. With their reputation for providing innovative solutions to clients it is no surprise that there has been a tremendous response to this event. With over 2,000 global entrepreneurs, experts, corporates and start-ups registered to attend, we can’t wait to showcase to them the best of Asian innovation and share the future of digital transformations.”


About InnovFest

InnovFest by NUS Enterprise is Asia’s premier technology transfer event, bringing leading research scientists, industry experts, investors, and technology transfer professionals together with the aim of connecting like-minded people with different perspectives and talents, to take technology out of the laboratory and bring it to market to help make the world a better place. InnovFest has its beginnings as a Technology Commercialisation Forum in 2005, with the focus in its initial years on sharing innovations in the field of technology and research. In recent years, this festival of innovations has included Start-Ups, to further the opportunities for commercialisation and business in these areas of innovations.

About Unbound Digital
Chaired by Yossi Vardi, unBound Digital is a global digital and innovation focused conference series. Hosted in Singapore, London and San Francisco, unBound Digital is the global platform connecting innovative growth companies and entrepreneurs with investors, global corporations, media and opinion-formers from around the world. The unBound Digital community attracts those interested in innovation and the latest trends in digital technology to explore new markets, raise investment, collaborate with R&D, exchange information, build partnerships, thought leadership and develop business opportunities.

About MEC

MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing. Our 5,000 highly talented and motivated people work with category leading advertisers in 93 countries and we are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com #dontjustlivethrive

Alex Meaden
Marketing Director
+85222803941
Alex.Meaden@mecglobal.com

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