Geometry Global Moscow leads international awards in its inaugural year

30 September, 2014


Get Well Kit

‘Get Well Kit’ is the most globally awarded campaign in Russia

MOSCOW — Geometry Global, the recently formed worldwide activation agency, is delighted to congratulate its Russian office on achieving unprecedented success in the international awards shows. The Moscow office’s ‘Get Well Kit’ campaign for the Sanofi-Aventis Group has now picked up 14 global accolades as well as 26 regional awards, making it the most awarded Russian campaign on the international stage so far this year.

The agency scooped seven prestigious wins plus a finalist position at the CLIO Awards and CLIO Healthcare Awards last week, adding to its win and five shortlists at the Cannes Lions International Festival of Creativity. With additional local awards to its name, the total tally for ‘Get Well Kit’ now stands at 42. This contributed to Geometry Global being named ‘Agency Network of the Year’ at the Golden Hammer Awards in June.

This creative achievement comes just one year after the agency’s formation. Geometry Global‘s core offering is based on an unique methodology that drives sales by digging deep into consumer data and activating along the purchase journey. The key to the agency’s proposition is to employ effective marketing spend.

Pietro Leone, Geometry Global’s EMEA CEO, said: “This success proves that big ideas that positively impact and build businesses are increasingly disruptive. Geometry Global’s Moscow team are skilled at delivering creativity that sells and, with this most recent recognition, they have proven that they can contend with the most established players in advertising in Russia.”

Please see here for the campaign case study: https://www.youtube.com/watch?v=_qGkpUg5GAA


ABOUT GEOMETRY GLOBAL

Geometry Global is the largest and most geographically complete activation agency of its kind, providing brand marketers with a unique solution: Precision Activation. This proprietary approach focuses on identifying the exact blend of context and content that influences consumer behavior, and transforming creative ideas into effective business growth drivers.

With teams in 56 markets, the global network develops highly compelling marketing programs - informed by data and insights - connecting people with brands at precisely the right times, in the right places, and right ways - making a measurable difference to our clients’ business.

Launched in June 2013 with the merger of G2, OgilvyAction and JWTAction, Geometry Global delivers award-winning creativity and integrated talent across a range of disciplines including Shopper, Relationship, Promotional and Experiential, Trade and Digital Marketing. Geometry Global is a WPP company. (NASDAQ: WPPGY). For more information, visit www.geometry.com.

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