Y&R named Southeast Asia Creative Agency of the Year 2014

11 December, 2014

Y&R Advertising, VML and Red Fuse win 14 awards across 13 offices

SINGAPORE — Y&R Asia’s resurgence continues with a stellar performance at the region’s most prestigious Agency of the Year Awards, winning 14 titles for Y&R Advertising, VML and Red Fuse across 13 offices in 8 markets.

Contributing to Y&R being crowned as overall ‘Southeast Asia Network of the Year’ included Agency of the Year wins in Thailand, Yangon and Indonesia, for Y&R Advertising, VML and Red Fuse.

Trophies were presented this week at events in Shanghai, Mumbai and Singapore, at the Agency of the Year Awards 2014 organized by Campaign Asia Pacific magazine.

Gold wins saw Y&R China, Y&R Thailand and Y&R Indonesia named Creative Agency of the Year 2014 in their respective markets. Y&R China’s Chief Creative Officer Nils Andersson was named Greater China Creative of the Year; DY&R Tokyo’s Yuki Fuse won Japan/Korea Creative of the Year.

Silvers included Creative Agency of the Year Indochina for Y&R Yangon and Greater China Specialist Agency of the Year for Red Fuse Communications Hong Kong.
And Bronzes were won by VML IM2.0 for Greater China Digital Agency of the Year, VML Qais Indonesia for Indonesia Digital Agency of the Year in Indonesia and Spectrum Y&R for Creative Agency of the Year Pakistan.

Poh Ling Yee was Runner-up Asia Pacific Talent Development Person/Team of the Year; Y&R Singapore’s Emir Shafri was Runner-up Southeast Asia Young Achiever of the Year. HS Jeong and the team from Y&R Korea were Runner-up Japan/Korea Business Development Team of the Year.

The wins cap an outstanding year of creative, Effie and new business achievements including Y&R being China’s most awarded agency at Cannes 2014 for the second year running, propelling Y&R Asia Pacific to second in the region. Creatively, Y&R was also Top Three Agency of the Year in APAC at Spikes Asia 2014.

Commenting on the wins, Y&R Asia President Matthew Godfrey said, “These 14 awards are testament to the strength and breadth of our wonderful Y&R family, with wins for 13 different offices in 9 countries and across our amazing agency brands Y&R Advertising, VML and Red Fuse Communications. Our individual winners are representative of the wonderful talent and proof that people are indeed our most important asset.”

Magz Osborne
Regional Communications Director
Y&R Asia
Tel: +65 6671 3106
Mobile: +65 9029 9271
Email: magz.osborne@yr.com

About Y&R
Y&R is one of the leading global marketing communications companies. It is made up of the iconic Y&R Advertising agency; VML, one of the most highly regarded and fastest-growing digital agencies in the world, and iconmobile, one of the premier mobile marketing companies.

Y&R’s largest agency, Y&R Advertising, has 187 offices in 91 countries around the world, with clients that include, Campbell’s Soup Company, Colgate-Palmolive, Danone, Virgin Atlantic, Xerox, GAP, Land Rover, and Telefonica, among many others.

Y&R is part of WPP (NASDAQ: WPPGY).

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About Y&R Asia
The Y&R Asia network is headquartered in Singapore and has offices in China, Hong Kong, Japan, South Korea, the Philippines, Vietnam, Indonesia, Myanmar, Thailand, India and Malaysia.

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