Kantar announces new leadership at Kantar Media
16 September, 2013
Kantar is pleased to announce the appointment of Andy Brown as CEO, Kantar Media, effective immediately. Brown replaces Jean-Michel Portier, who retired earlier this year.
Reporting to Kantar CEO Eric Salama, Brown takes overall charge of Kantar Media’s extensive portfolio of media and advertising measurement & analysis services. The senior management of Kantar Media’s four divisions – Audiences, Ad Intelligence Media Intelligence and TGI – will report to Brown.
Salama said: “Kantar Media plays a central role in our ability to help clients understand the media landscape and how people consume media and how that consumption drives purchase. I’m delighted that Andy is taking on this role. He has been a valued colleague for many years and knows where we need to evolve and where we need to revolutionise.“
Since joining TGI as an account executive in 1989, Brown has spent nearly 25 years at various divisions of what is now Kantar Media. He managed TGI during its expansion internationally across Western Europe and Latin America and was a founder director of KMR Group, taking on responsibility for TGI and Software globally, before assuming the role of CEO of KMR in 2001.
Following the consolidation of Kantar and TNS’s media operations to create Kantar Media in 2009, Brown became chairman and supported CEO Jean-Michel Portier in a number of areas including digital development and global client accounts, as well as general management of associates such as IBOPE Media, TAM India and RSMB. He sits on the Kantar Digital Board and WPP Digital Advisory group and is a frequent speaker at industry conferences.
Brown said: “I am very excited to be taking on the CEO role at such an interesting time. I think Kantar Media is well-placed to help its clients exploit the growing number of digital opportunities.”
For further information please contact Lindsay McMurdo at Kantar on +44 7768 591977, email@example.com
Kantar is the data investment management division of WPP and one of the world's largest insight, information and consultancy groups. By connecting the diverse talents of its 13 specialist companies, the group aims to become the pre-eminent provider of compelling and inspirational insights for the global business community. Its 28,500 employees work across 100 countries and across the whole spectrum of research and consultancy disciplines, enabling the group to offer clients business insights at every point of the consumer cycle. The group’s services are employed by over half of the Fortune Top 500 companies.
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About Kantar Media
Kantar Media provides strategic advice and competitive intelligence to the world’s leading brands, publishers, agencies and industry bodies, helping them navigate and succeed in a rapidly evolving media industry. This includes analysis of paid media opportunities; counsel on brand reputation, corporate management and consumer engagement through owned media; and, evaluating consumers’ reactions in earned media. Kantar Media provides clients with a broad range of insights, from audience research, competitive intelligence, vital consumer behaviour and digital insights, marketing effectiveness and online influence. Our experts currently work with 22,000 companies tracking 3m brands in 50 countries.