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MEC Hong Kong appoints Matt Semple as Regional Client Director

20 March, 2013

Matt Semple

HONG KONG — MEC, a leading media agency,, today announced the appointment of Matt Semple as Regional Client Director.

Matt will be responsible for leading and developing MEC’s international clients based from Hong Kong. His role also will also include strategic planning leadership and business development aspects for the region. He will report to Stephen Li, CEO Asia Pacific.

Stephen Li commented: “We’re committed to investing in our talent and Matt is an excellent example of the strategic firepower that we’re attracting to MEC. Matt’s extensive experience in client management and business development both in Asia and internationally will be of tremendous benefit to our clients and our teams. With him on board I’m confident that we will continue to delight our clients and drive growth for them.”

“Asia Pacific is a diverse and exciting region and one that I love. I am delighted to be joining MEC, one of the most creative and inspiring agencies in the business, with a great roster of international and regional clients. I’m looking forward to applying my skills and knowledge, exploring innovative communication solutions for them.” said Matt Semple.

Matt has more than 12 years’ experience working with some of the world’s most recognizable brands including, L’Oreal, Aviva, Activision, Southern Comfort Hewlett Packard, Iberia and COI. He brings a sharp focus on building deeper and meaningful relationship with clients, to drive thought leadership, creativity and strategic development. Matt joins from ZenithOptimedia in Paris where he was International ROI Director responsible for the business leadership on Sanofi Healthcare. Prior to this Matt was based in Singapore where he spent six years as Regional Development Director, Before joining ZenithOptimedia, Matt was an Associate Director for Starcom MediaVest.

About MEC
We help clients explore what’s possible, inspiring and guiding them to the optimum solution for their brands. Then we exploit it, delivering maximum value to them.

Our services include: Media planning and buying ~ Digital media ~ Mobile ~ Search ~ Performance marketing ~ Social media ~ Analytics and Insight ~ Sport, Entertainment & Cause ~ Multi-cultural ~ Content ~ Retail ~ Integrated Planning. Our 4,500 highly talented and motivated people work with domestic and international clients in 84 countries and we are a founding partner of GroupM.

To find out more, visit us at

PR Contact
Nathalie Haxby
T: +44 (0)20 7803 2319

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