Kinetic Worldwide appoints Stuart Taylor as CEO in the UK

14 January, 2013


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Kinetic Worldwide, the world’s leading planner and buyer of Out of Home media, has announced the appointment of Stuart Taylor as CEO for the UK. Taking up the new role on Monday 21st January 2013, Taylor will be based at Kinetic Worldwide’s new London headquarters in Bloomsbury and will report to Andy Jonesco, CEO EMEA.

Taylor’s appointment as CEO for the UK business adds further strength to the senior management team following Kinetic’s recent announcements of King F. Lai as CEO, Kinetic Asia Pacific, Christian Scholz as CEO, Kinetic Group Germany and the promotion of David Payne to Chief Development Office in the US.

Andy Jonesco, CEO EMEA, said: “I am delighted that we have been able to attract somebody of Stuart’s calibre. He brings a wealth of high quality experience gained during a 25 year career across both national and local media. His proven track record and expertise will provide a fresh perspective on our sector and will build further on the work to date to ensure that Kinetic - as market leader - remains best placed to provide best in class solutions to both clients and partners in this rapidly changing and evolving market.”

Speaking of his appointment, Stuart Taylor said: “It’s a time of great innovation in the Out of Home sector, with exciting solutions for those brands that recognise the growing role it has to play as connected devices drive the convergence of content, transactions and communication. Kinetic, with its extended network of partners within tenthavenue, is leading the insight and understanding of audiences on the move, so to have the opportunity to lead the UK team at this particular time is too good an opportunity to miss.”

Prior to this appointment Taylor was Chief Executive of Guardian Media Group Radio (GMG Radio), which operated 14 broadcasting licences across the UK and under his leadership, the business was transformed from loss to profit and achieved record listening audiences. Following this success the business was ultimately sold to Global Radio in 2012.


For more information contact:
Nick Mawditt, Kinetic Worldwide 020 7150 4635 nick.mawditt@kineticww.com

About Kinetic
Kinetic Worldwide is the world’s largest planner and buyer of Out of Home media and the global leader in understanding how brands can connect with people’s lifestyles and the environments they engage with. Kinetic is a WPP company and part of the tenthavenue performance marketing division. Kinetic’s expertise and insight helps deliver solutions for clients that achieve ambitious brand and marketing goals.

Kinetic is traditionally an Out of Home media agency and in addition today delivers wide-ranging specialist expertise through its complementary service divisions including Aviator, Target Health, Kinetic Futures, Kinetic People, S2B, Meta, ALCANCE, Zone and Hi Rezz. Kinetic employs over 800 professionals across 39 offices.
www.kineticww.com

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