Wunderman cleans up with Robomaid
12 March, 2012
— Robomaid Australia has appointed Wunderman as its agency of record.
Established in 2009, Robomaid markets innovative robotic vacuum cleaning technology and has established a solid foundation in the Australian floor care market. To ensure continued growth, Robomaid has retained Wunderman as its strategic partner for its advertising and marketing needs, including data and analytics.
Emma Hodge sales and marketing manager of Robomaid Australia said: “We’re very pleased with the Wunderman offer for Robomaid as we continue to expand our business. Our engagement with them so far has been impressive and their ability to cater to a fast-moving industry is perfect for our needs.”
Jo Lloyd, Managing Director of Wunderman said: “We’re delighted to partner with such an innovative, results-driven brand. Robomaid has built a very successful business model and our belief is that it will soon move from a challenger to a leader brand, leveraging smarter analytical marketing to achieve it”. NOTES TO EDITORS
Download the latest Wunderman publication "COMPENDIUM – A collection of writings that reflect the creative minds and innovative spirit found across the Wunderman network" at the following address: http://wunderman.com/ideas/compendium
Michel Mommejat, Regional Network Development Director
Tel: +65 9236 2575 Michel.Mommejat@wunderman.com About Wunderman
Founded by Lester Wunderman, who coined the term “Direct Marketing,” Wunderman is the first name in response-driven marketing that delivers measureable results. With 50+ years of innovation, creativity and analytics, Wunderman transforms businesses—delivering digital, data and creative solutions through its network of 150+ offices in 60+ countries and 19 companies specializing in social, mobile, local and performance marketing. Wunderman’s network is seamlessly linked by a common philosophy that helps transform the way our clients do business. Wunderman is a member of Young & Rubicam Group and WPP (NASDAQ: WPPGY). For more information, visit www.wunderman.com