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Cohn & Wolfe continues momentum in financial services sector with three wins

18 April, 2012


NEW YORK — Cohn & Wolfe, a leading communications agency, is pleased to announce it has added three new relationships to its growing list of financial services clients in the United States. Invesco PowerShares, Monument Wealth Management, and Berkeley Point Capital have signed on with the agency for a variety of strategic communications services. All three accounts are led out of the New York Corporate practice.

“Smart financial services companies are being very proactive today,” said Michael Bayer, Executive Vice President and U.S. Corporate Practice Head. “Rather than waiting for the clouds of economic and regulatory uncertainty to dissipate, they’re embracing change and re-positioning their businesses and brands to win in the new landscape. They’re seeking new and creative ways to look at their business and engage their stakeholders, and many of them are coming to Cohn & Wolfe for that support. We’re extremely proud to be working with companies of the caliber of Invesco PowerShares, Monument Wealth Management, and Berkeley Point Capital.”

Invesco PowerShares is one of the world’s leading providers of Exchange-Traded Funds (ETFs), with a family of more than 120 domestic and international ETF offerings for institutional and individual investors. PowerShares ETFs seek to outperform traditional benchmark indexes while providing advisors and investors access to an innovative array of focused investment opportunities. Cohn & Wolfe will serve as public relations agency of record, focusing on media relations and profile-raising for the Illinois-based company.

Monument Wealth Management is an independent asset management and private wealth planning firm based in the greater Washington, D.C. area. The firm’s team of Certified Financial Planners and CFA charter holders provide sophisticated financial planning, portfolio management, and personalized consulting to high net worth individuals, including corporate executives and business owners. Cohn & Wolfe’s work will focus on strategic marketing, positioning and content development.

Berkeley Point Capital creates capital solutions for commercial real estate owners and investors. With its superior breadth of experience and depth of knowledge across multifamily lending and servicing, Berkeley Point Capital has earned a prestigious reputation over its 20-year history and today boasts one of the industry’s largest multifamily portfolios. Cohn & Wolfe is advising the company on a strategic re-branding engagement, including brand positioning, visual identity, Web site development, and advertising.

About Cohn & Wolfe
Cohn & Wolfe, a global communications agency, builds brands and corporate reputations through an uncompromising commitment to creativity. The agency’s strategic approach unearths fresh, relevant insights leading to communications solutions that deliver measurable business success. Over its 40-year history, Cohn & Wolfe’s award-winning brand marketing work and world-class digital media campaigns have attracted top brands around the world. In 2012, Advertising Age recognized Cohn & Wolfe’s independent-minded, entrepreneurial culture by naming it one of the “Best Places to Work in Marketing & Media” for the second consecutive year. The agency has more than 1,100 employees in over 50 offices across North America, EMEA, and Asia. Cohn & Wolfe is part of WPP (Nasdaq: WPPGY), the world's largest communications services group.

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