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Wunderman South Korea promotes Roke Yoo to general manager

20 October, 2011

SEOUL — Stephane Faggianelli, president of Wunderman Asia Pacific, announces the promotion of Roke Yoo to the role of general manager for Wunderman in South Korea.

Prior to the promotion, Roke Yoo spent four years at Wunderman in Seoul as digital planning director and leading the relationship with Microsoft and network clients. Over the years, Roke Yoo has been instrumental in building our digital capabilities and a strong client portfolio.

Roke Yoo has worked on various global and local clients across multiple market categories such as Baxter, Diageo, KT, Microsoft, Nokia and SolidWorks.

“I am very pleased to promote Roke Yoo to this role. Roke’s extensive digital and CRM knowledge combined with his strong dedication has shown a steady growth for our Seoul office. We plan to expand further and faster in this market in a very near future,” said Stephane Faggianelli.

“This is a very exciting development for me and we have a strong ambition to grow our operation in the upcoming months and reinforce our current capabilities by adding analytics and mobile expertise,” commented Roke Yoo.

For additional information, please contact Michel Mommejat, Regional Network Development Director,  

Photos available on request.

Download the latest Wunderman publication "How to Dominate the World – A Focus on the Shift in Power from West to East" at the following address:

About Wunderman
Founded by Lester Wunderman, who coined the term “Direct Marketing,” Wunderman is the first name in response-driven marketing that delivers measureable results. With 50+ years of innovation, creativity and analytics, Wunderman transforms businesses—delivering digital, data and creative solutions through its network of 150+ offices in 60+ countries and 19 companies specializing in social, mobile, local and performance marketing. Wunderman’s network is seamlessly linked by a common philosophy that helps transform the way our clients do business. Wunderman is a member of Young & Rubicam Group and WPP (NASDAQ: WPPGY). For more information, visit

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