Anna Cahill Leonard to lead AxiCom U.S. as new President

3 October, 2011

SAN FRANCISCO — AxiCom ( announced today that it has appointed Anna Cahill Leonard as President of AxiCom U.S. In this newly created role for the global technology communications firm, Leonard will set a strategic vision for and oversee operations across AxiCom’s U.S. network, as well as provide senior counsel to key clients. Leonard will report to Cohn & Wolfe Group CEO Donna Imperato and work closely alongside Julian Tanner, Principal and CEO of AxiCom Europe.

Leonard joins AxiCom from Blanc & Otus where she was Chief Operating Officer and Executive Vice President. There she directed the San Francisco Bay Area operations, led new business for the agency and served as strategic advisor to key Blanc & Otus clients, such as Cisco, Facebook and Oracle.

“AxiCom excels at building corporate positioning campaigns that drive real impact for its clients across b2b and consumer markets,” said Julian Tanner, Principal and CEO of AxiCom Europe. “Anna is known as a trusted advisor to technology brands and will be an enormous asset in laying the roadmap for the growth of AxiCom’s U.S. market, while enhancing our global offering.”

Since 2000, AxiCom has earned a reputation as one of the foremost technology communications agencies worldwide, with expertise across enterprise IT, telecoms, consumer tech broadcast and video, on-line marketing, sustainability, energy and healthcare technology. Serving as the technology sector specialist network within the Cohn & Wolfe Group, and part of WPP, AxiCom works with blue-chip technology and telecommunications companies such as Dell, ZTE, Intelligent Energy, iPass, ADT and Red Hat.

”The consumerization of enterprise computing, cloud computing, green technology, mobility and social applications has placed new levels of importance on providing a holistic approach to communications for technology brands ,” said Leonard. “I’m thrilled to work with AxiCom in leveraging its deep expertise across the technology spectrum to help clients navigate this new marketplace.”

During her 25-year career, Leonard has developed expertise across a range of sectors including leading-edge enterprise software and hardware, clean tech, wireless and semiconductor companies, leading high profile programs for a variety of major brands including Analog Devices, Mentor Graphics, NEC and Qualcomm. Prior to joining Blanc & Otus, Leonard was Managing Director and Executive Vice President of Porter Novelli, where for 10 years she provided strategic counsel to clients and teams, drove new business and oversaw comprehensive training programs for staff.

About AxiCom
AxiCom is a global PR agency specializing in enterprise computing, telecommunications, consumer technology, digital media and marketing technology and clean technology. The firm provides strategic communications support, including media and analyst relations, to many of the world's premier technology companies. AxiCom was named "Best Specialist PR Agency Network to Work for" by The Holmes Report in 2006, 2007 and 2010. AxiCom was founded in 1994 by Julian Tanner and Helen Ridgway.

Jill Tannenbaum
Cohn & Wolfe
+1 212.798.9871

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