Christian Guinot named President for MEC China

17 November, 2011

MEC,, a leading media agency today named Christian Guinot as President for MEC China.

The announcement was made by Stephen Li, CEO Asia Pacific for MEC.
He replaces Michelle Ko who recently stepped down. Christian will report to Stephen Li and Bessie Lee, GroupM China CEO and join MEC’s Asia Pacific Executive Committee.

An international Frenchman, Christian has 23 years of experience in the media industry. Christian has been Managing Director of MEC Russia since 2007. He moved to Russia from MEC UK where he was Managing Partner in our Global Solutions team, running Daimler Chrysler and Danone across Europe for three years. Prior to his career at MEC, Christian has worked for MPG and MediaCom and Euro RSCG.

As MD of Russia, Christian oversaw the rise of MEC from number 6 to number 1 in four years, winning over $250 million of new business in the last 18 months alone and extending key client relationships across the CIS region.

Christian moves to Shanghai with his wife and two children.

Christian will be supported in his role by Stephen Li and Bessie Lee and the extremely strong and talented China management team:

Stephen Li said, “In Christian we are extremely fortunate to have someone with such strong skills and reputation within our company. I am confident that with Christian’s knowledge and experience he will re-energise our operations, creating positive change for the agency. Christian has done a fantastic job as CEO MEC Russia and understands the opportunities available in a growing economy, so the decision for him to become President in China was an easy one. I’m delighted that he’s accepted the challenge to take China to the heights it deserves.

Christian Guinot commented, “This is truly an honor and I’m absolutely fired up to get change moving throughout the agency. We have a fantastic opportunity to focus and organize and move MEC China into a leadership position in the market.”

For more information, please contact:
Diana Wang
GroupM China  
+86 21 2307 7703

About MEC
We deliver value by creating, implementing and measuring communication solutions that actively engage people with brands. Media planning and buying ~ Digital media ~ Search ~ Performance marketing ~ Social media ~ Mobile ~ Analytics and Insight ~ Sport, Entertainment & Cause ~ Multi-cultural ~ Content ~ Retail ~ Integrated planning.
Our 4,000 highly talented and motivated people work with domestic and international clients in 84 countries. We are a founding partner of GroupM. To find out more, visit us at

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