Burson-Marsteller announces major new business wins

31 May, 2011

SYDNEY — Burson-Marsteller Australia (B-M), a leading Australian public relations and communications consultancy, today announced several significant new business wins for the Healthcare and Corporate and Public Affairs teams.

B-M’s Healthcare team has bolstered its client portfolio with the addition of ResMed and the NSW Department of Family & Community Services to its books. Under the leadership of Fiona Tigar who has recently rejoined the consultancy, the team has successfully pitched and won business to deliver crisis and issues management, stakeholder relations and consultation programmes across a diverse group of disease areas and organisations.

Following a number of recent new business wins, the Corporate and Public Affairs team was also successful in pitching for the Australian Biosecurity Intelligence Network (ABIN). ABIN is a unique organisation charged with encouraging greater collaboration in Australia’s Biosecurity community, through advanced technological infrastructure. The team will provide communication strategy and implementation to the group throughout 2011.

Brian West, Market Leader, B-M Australia is thrilled with new additions.

“It’s great to see our expertise and knowledge in these sectors be recognized by such reputable companies. We look forward to working with them and growing on their success,” he said.

B-M Australia offers a range of strategic communication solutions across a number of core practices including Consumer Brands, Technology, Digital, Healthcare and Corporate and Public Affairs.

About Burson-Marsteller Asia-Pacific
Burson-Marsteller Asia-Pacific (www.burson-marsteller.asia) is the leading public relations consultancy for organizations communicating in Asia-Pacific and internationally. With a presence in the region dating back to 1973, Burson-Marsteller Asia-Pacific today includes 31 offices and affiliates in 16 countries integrated seamlessly into a global network operating in 98 countries. Our Evidence-Based approach to communications provides our clients with effective, data-driven programs delivered through multiple channels and focused on tangible, measurable results. Our team of more than 600 professionals offers a powerful combination of local knowledge, sector expertise and global communications reach.

Burson-Marsteller (www.burson-marsteller.com), established in 1953, is a leading global public relations and communications firm. Burson-Marsteller is a part of Young & Rubicam Brands, a subsidiary of WPP (NASDAQ: WPPGY), the world’s leading communications services network.

For more information, please contact:
Brian West
Market Leader, Australia
Burson-Marsteller Australia
Tel: +61 2 9928 1500
Email: brian.west@bm.com  

For further information visit our website: http://bmaustralia.tumblr.com/ or follow: @BMaustralia.

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