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Blast Radius San Francisco sports new Senior Client Director

31 May, 2011

SAN FRANCISCO — Blast Radius welcomes the addition of Brian Davis, Senior Client Director on Sports Authority. Davis is a 13-year veteran of strategic brand building within both digital and traditional marketing and advertising.
“I’m excited to be joining the Blast Radius team during this period of growth,” said Davis. “The digital marketplace is competitive and Blast Radius is on the leading edge of innovation,” citing work with Jordan and NIVEA among others.

Davis comes to Blast Radius from Razorfish, his latest stop in an expansive career in advertising. He has worked with brands including Hyundai, Subway, Levi’s and Ford. His work for Ford garnered a Telly award in 2009, one of many punctuating his career.

“The digital world has opened up a whole new platform for marketing and advertising and as an industry we’ve just scratched the surface,” said Davis. “It’s incredible to think of where it can go, when you have the right creative team and strategists in place.”

Davis will be heading up work for Sports Authority, which includes a site redesign strategy and creative as well as SEO.

In addition to his direction on Sports Authority, Davis will play a key role in strategically building Blast Radius San Francisco’s offering for further expansion into the marketplace, with a focus on emerging technologies.

Robin Rowley 778.829.5885 or  

About Blast Radius
Blast Radius is a strategic interactive agency focused on a new approach to marketing that advocates moving away from interruptive marketing and toward strategies that engage consumers and create open brands. With offices across Europe and North America, Blast Radius’ clients include Microsoft, Starbucks, EA, Nike, Nintendo, Nokia, and BMW. Blast Radius is a proud member of the Wunderman Network and WPP Group.

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