GCI Health awarded coveted 'Healthcare Agency of the Year'

11 May, 2011


NEW YORK — GCI Health, a leading specialty healthcare public relations agency, has been named the 2011 Healthcare Agency of the Year by The Holmes Report. The award was formally presented at the annual SABRE Awards dinner, held May 10th in New York City.
“This is very exciting news for our agency,” said Wendy Lund, CEO, GCI Health. “Every day, our staff comes to work committed to GCI Health’s vision to be the agency of choice – known for stand-out programming and results, exemplary client service, unsurpassed talent, forward-thinking capabilities and a dynamic workplace environment. We are thrilled to receive this honor as a testament to our dedication and hard work.”

GCI Health has driven significant growth over the past year, establishing itself as a major competitor in the healthcare communications area. Over the last 12 months, the agency has made focused investments in acquiring talent, building capabilities and redirecting expertise to meet the growing needs of the rapidly-changing healthcare industry. GCI Health’s focus has borne fruit with an excellent track record of new client wins and organic business growth.
With the addition of key personnel and expansion of its capabilities in consumer health, patient education, and digital and social media, the agency has continued to stay ahead of the curve in providing skills and experience in emerging communications practices. GCI Health’s complement of staff is renowned for delivering unsurpassed communications results across all healthcare sectors, including pharmaceutical, biotech, medical technology, consumer health, provider (hospitals and managed care), telehealth, beauty and aesthetics and non-profit.

“Healthcare is perhaps the most competitive sector in the PR business right now, with many first-rate firms to choose from,” said Paul Holmes, Editor, The Holmes Report. “GCI Health has really stood out over the past 12 months, establishing itself as a thoughtful strategic advisor and creative partner to some of the best-known and respected companies in the healthcare industry.”

GCI Health was also honored with a SABRE award for Pharmaceutical Rx Campaign of the Year for the development of “Diabetes Restaurant Month from Merck,” an innovative patient education campaign excelling in a crowded market. This unbranded program challenged restaurants across the U.S. to serve and promote diabetes-friendly menu items to show people with diabetes how they can still enjoy delicious meals without sacrificing their health. The results of this initiative increased the visibility of Merck as a leader in diabetes education and management by reaching more than 672 million people to-date through media coverage.


Contact
Janine Katz, GCI Health
+1 (212) 798-9914
Janine.katz@gcihealth.com
 
About GCI Health
GCI Health is a forward-thinking healthcare public relations agency powered by “best-in-the-business” professionals and is the only WPP company that specializes in healthcare public relations. With more than 80 professionals in offices in New York, Atlanta, Los Angeles, San Francisco, San Diego, Boston, Toronto and the U.K., GCI Health offers clients an accessible senior level leadership team, A-to-Z healthcare experience, a commitment to “beating” client expectations, and an obsession with anticipating the challenges of an increasingly complex and transforming healthcare communications environment. With insider’s knowledge of high science, digital health strategy, consumer activation, crisis management, patient advocacy and health education, GCI Health’s focus on delivering results is unrelenting and second to none. For more information, please visit http://www.gcihealth.com.

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