MEC wins Spain’s State Lottery: Loterías y Apuestas del Estado

3 June, 2011


MADRID – MEC Spain, www.mecglobal.com, a leading media agency today announced that they have been selected by the Board of Directors of Loterías y Apuestas del Estado (State Lotteries) as their media agency of record for all their upcoming campaigns.

“We greatly appreciate the confidence that Loterías placed in us; we have a big challenge ahead that we are more than ready for. This achievement comes as a direct result of our turnaround plan that has been underway at MEC for the past eighteen months. It is a reinforcement that we are on the right track for the future. We live in a time of revolution in our industry, the rules have changed. At MEC we are prepared for it and this is a new chance to prove it." said Jordi Calvet, President of MEC Spain.


For more information, please contact:
Nathalie Haxby
MEC
T: +44 20 7803 2319
E: nathalie.haxby@mecglobal.com  

About MEC
We deliver value by creating, implementing and measuring communication solutions that actively engage people with brands.

Media planning and buying ~ Digital media ~ Search ~ Performance marketing ~ Social media ~ Analytics and Insight ~ Sport, Entertainment & Cause ~ Multi-cultural ~ Content ~ Retail ~ Integrated planning.

Our 4,000 highly talented and motivated people work with domestic and international clients in 84 countries. We are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com  


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