Michele Pauchuk named President, MEC Canada

18 July, 2011

Pauchuk Brings Over 20 Years of Media Experience to Canada Market

TORONTO — MEC Canada, a leading media agency (www.mecglobal.com), today announced the appointment of Michele Pauchuk as President of MEC Canada. She will be based in Toronto and report to Lee Doyle, Chief Executive Officer of MEC North America.

Doyle stated, "Michele is the perfect complement to the great talent we have at MEC. She's a proven leader who has consistently been able to inspire her team, strengthen client relationships, and drive growth. I'm looking forward to working closely with her to take our strategic product in Canada to the next level."

Most recently, Pauchuk served as EVP, Managing Director of Initiative in Canada, where she grew agency billings and was responsible for adding a number of blue chip accounts to the agency. Prior to joining Initiative, Pauchuk spent eight years at Mediacom, where she was Managing Director, overseeing a portfolio of 22 clients and supervising the research group.

Pauchuk brings over 20 years of industry experience to MEC. She is an accomplished senior media executive who has demonstrated her ability to effectively lead agencies including the creation of successful new business development programs and implementation of strategic growth plans.

About MEC
MEC delivers value by creating, implementing and measuring communication solutions that actively engage people with brands. Media planning and buying ~ Digital media ~ Search ~ Performance marketing ~ Social media ~ Analytics and Insight ~ Sport, Entertainment & Cause ~ Multi-cultural ~ Content ~ Retail ~ Integrated planning. Our 4,000 highly talented and motivated people work with domestic and international clients in 84 countries. We are a founding partner of GroupM. To find out more, visit us at www.mecglobal.com.  

PR Contact
Christie Giera
Corporate Communications Manager, MEC North America
Email: christine.giera@mecglobal.com  
Phone: +1 212-474-0078

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