Byrne named Director of Client Services at Ogilvy Healthworld in NYC
14 July, 2011
— Ogilvy CommonHealth Worldwide (www.ogilvychww.com
), representing the largest assembly of creative talent in the world of healthcare communications, today announced the rejoining of Susan Byrne as director of client services, Ogilvy Healthworld, at the New York City office.
Ogilvy CommonHealth Worldwide is a part of the Ogilvy & Mather network (www.ogilvy.com
) and a WPP company (NASDAQ: WPPGY, www.wpp.com
). The organization also houses and maintains individual Ogilvy CommonHealth and Ogilvy Healthworld brand identities within the marketplace.
In her new role, Ms. Byrne will work to grow and maintain current client relationships, as well as assist in the strategic and tactical planning initiatives for multiple brand launches and new product indications.
Ms. Byrne began her career with Ogilvy Healthworld in 1998 and since then has held a number of senior-level positions within the Ogilvy CommonHealth Worldwide network and WPP organizations. Most recently, Ms. Byrne served as a client partner for the holding company’s European accounts, a position in which she will continue on as a consultant.
“Susan’s extensive experience and outstanding track record will be essential in further augmenting current client relationships and expanding and building successful new ones,” said Michael Parisi (managing partner at Ogilvy CommonHealth Worldwide, who also oversees the Ogilvy Healthworld New York office), to whom Ms. Byrne will report directly. “Her strategic background, global expertise and keen insights will play a key role in the growth and offerings of our company. We’re all so fortunate to have her back on our team,” he concluded.
Ogilvy CommonHealth Worldwide, with 65 offices across 36 countries, provides marketing services including brand identity and development, clinical trial recruitment, digital/interactive services, direct-to-consumer, direct-to-patient, global integration, managed care marketing, market research and analytics, media planning and buying, medical advertising and promotion, medical education, public affairs and relations, relationship marketing, and strategic consulting. The network also offers scientific communications and publications services through a wholly owned separate legal entity. Contact
Beth Paulino or Kerrianne Slattery
Ogilvy Commonhealth Worldwide