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MEC Malaysia wins Yeo Hiap Seng

18 January, 2011

KUALA LUMPUR — MEC Malaysia, a leading media agency (, today announced their appointment by Yeo Hiap Seng.

The appointment is effective immediately and will focus on Yeo’s beverages and noodle products. MEC will be responsible for all Yeo’s media and digital planning and buying across Malaysia.

ChanKeong Law, Managing Director, MEC said, “It is an honour to be given the chance to work with such an established household brand in Malaysia and we look forward to adding value through our unique Active Engagement approach”.

YikMing Tjong, Group CEO, YHSM said, “We are excited about the new partnership with MEC and we look forward to MEC providing us their expertise via their Active Engagement approach in our upcoming brands’ campaigns and programs. Stay tuned”.

For more information, please contact:
Nathalie Haxby, MEC
T: +44 20 7803 2319

About MEC
MEC delivers value by creating, implementing and measuring communication solutions that actively engage people with brands.
Media planning and buying ~ Digital media ~ Search ~ Performance marketing ~ Social media ~ Analytics and Insight ~ Sport, Entertainment & Cause ~ Multi-cultural ~ Content ~ Retail ~ Integrated planning Our 4,000 highly talented and motivated people work with domestic and international clients in 84 countries. We are a founding partner of GroupM. To find out more, visit us at

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