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Ogilvy PR Worldwide to be title sponsor of Social Marketing conference

28 May, 2010

WASHINGTON, DC. — Ogilvy Public Relations Worldwide has been named the title sponsor of the 2nd World Non-Profit and Social Marketing Conference. The World Conference, to be held in Dublin, Ireland, on April 11-12, 2011, will focus on applying strategic communications, marketing and behavior change methodology to solve key social challenges across the globe. The conference will bring together experts in social marketing, the behavioral sciences, strategic communications, health promotion, community engagement, policy development and advocacy.

Ogilvy Public Relations Worldwide, a global, multi-disciplinary communications leader operating in more than 70 markets worldwide, has been in the forefront of helping clients, including government agencies, foundations, and businesses, apply social marketing solutions to health, safety and social issues for more than two decades.

“This is shaping up to be a groundbreaking conference,” observed Robert Enefer, Managing Director of the conference organizers, The Conference People. “The line-up of speakers is truly world class and, with the support of Ogilvy Public Relations, we’re looking to produce a spectacular event for all attendees. The partnership with Ogilvy underlines the status of the World Non-Profit and Social Marketing Conference as the leading conference in the social marketing world.”

In addition to keynote speakers, workshops and poster sessions, the World Conference will host an exhibition that provides for sharing examples of social marketing interventions and the impact and learning that they produced. The first World Conference in Brighton, UK in 2008 attracted over 800 delegates from across the globe. The 2011 conference is expected to add to the number and diversity of delegates, including government officials, policy think tanks and advocacy and charitable organizations.

“Ogilvy Public Relations is tremendously honored to support this pioneering conference,” said Tom Beall, Managing Director of Ogilvy’s Global Social Marketing Practice. “The Conference will convene at a critical time as more leaders in the public and private sectors across the world recognize the benefits of applying social marketing techniques to addressing vital social and health issues,” Beall concluded.

For full details of the 2nd World Non-Profit and Social Marketing Conference, please visit, call the World Conference Office +44(0)1323 637719, or contact Matt Wilson or Robert Enefer at +44(O) 1323 637719.

Rachel Foltz

About The Conference People
The Conference People are international venue finders and event organisers. With 25 years experience they have supported a huge range of varied event programmes to their widely diverse client roster. Services include delegate management and comprehensive logistical planning and their company maxim ‘It’s All About People’ sums up their passion for the meetings business. For more information, visit our website at  

About Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide (Ogilvy PR) is a global, multi-disciplinary communications leader operating in more than 70 markets. Named Large Agency of the Year by The Holmes Report and PRNews, Ogilvy PR blends proven PR methodologies with cutting edge digital innovations to craft strategic programs that give clients winning and measurable results. In its 29th year, Ogilvy PR provides strategic public relations counsel to a variety of clients across its social marketing, public affairs, healthcare, consumer marketing, 360˚ digital influence, corporate and technology practices. Through its subsidiary, Feinstein Kean Healthcare, the agency also offers additional experience in the cancer field, as well as specialized expertise in molecular medicine, advanced biomedical research, leading life science and healthcare technologies and treatments. Ogilvy PR is part of the WPP plc, one of the world’s largest communications services organizations (NASDAQ: WPPGY, For more information, visit our Web site at

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