JWT secures most golds at AdFest

27 July, 2010


SINGAPORE  JWT has once again come out on top at AdFest, clinching the most Gold awards out of all participating agency networks at the 2010 show.

The long awaited AdFest results were announced yesterday and JWT, in total walked away with five Gold, six Silver, seven Bronze, 18 Finalist, one Lotus Roots, one 360 Lotus, and one BEST (in Direct).

“JWT India had a very strong performance at this year’s show, taking home 11 Lotus awards,” said Tay Guan Hin, Regional ECD, JWT Southeast Asia . “Across the Asia Pacific region, our creative strength was well represented, with several of our offices—Jakarta, Singapore, India, Melbourne, Sydney, Bangkok and Taipei—either securing a finalist spot or walking away with a Lotus.”

A big winner for the network was RMG India’s Fujifilm “Funeral,” which took home two Golds in Press and Poster. JWT Bangkok also saw great success with Golds for their Muang Thai “Bridge” and Top Charoen “Ballroom”, both in the Film category. JWT’s other Gold went to India’s Balwadi Night School “Street to School” taking top honors in Outdoor.

JWT India brought home Silver for their Apollo Hospitals “Blood Donation” and Godrej Security Solutions “Torn Envelope” while RMG India’s Fujifilm “Inner Smile” campaign took 2 Silvers. Rounding out the Silvers for the network were Singapore’s WWF “Noughts and Crosses” campaign and Melbourne’s VicRoads “City GT” campaign, which also received a Bronze.

India added to their Lotus tally with Bronzes for Listerine “The Snake Charmer”, Horlicks Pro-Height “Pro-Height Room”, Karmayog.org “Litter to Lamps” and RMG India’s Bronze for Fujifilm “Airport”. Sydney’s Kit Kat “Working like a machine (Tennis)” also raked in a Bronze Lotus in Film.

Contract India won big for their work for client Sanctuary Magazine with a BEST in Direct for the “Donkey Thrashes Tiger” campaign, and a 360 Lotus and Lotus Roots for “New National Animal”.

“Though this year’s awards were judged after Cannes, they still hold a lot of merit as we are up against the same steep competition and tough judging,” said Tay Guan Hin. “It’s very refreshing to see that across our network, we are seeing a continued drive to innovate and push our creativity forward.”

About JWT
JWT is the world’s best-known marketing communications brand. Headquartered in New York, JWT is a true global network with more than 200 offices in over 90 countries employing nearly 10,000 marketing professionals. JWT consistently ranks among the top agency networks in the world and continues its dominant presence in the industry by staying on the leading edge—from producing the first-ever TV commercial in 1939 to developing award-winning branded content for brands such as Freixenet, Ford and HSBC.

JWT’s pioneering spirit enables the agency to forge deep relationships with clients including Bayer, Cadbury, Diageo, DTC, Ford, HSBC, Johnson & Johnson, Kellogg’s, Kimberly-Clark, Kraft, Microsoft, Nestlé, Nokia, Rolex, Royal Caribbean, Schick, Shell, Unilever, Vodafone and many others. JWT’s parent company is WPP (NASDAQ: WPPGY).

About JWT APAC
JWT opened their first offices in Asia Pacific in 1929. JWT APAC, now headquartered in Singapore, has 3,000 employees spread across 18 countries.

Not only are we recognized as one of the largest and most experienced agencies in APAC, but also one of the most creative. In 2009, we captured the most prestigious award—“Network of the Year”—at both of the regional creative awards shows, Spikes and Adfest.

In addition to working with JWT’s prestigious multinational clients, JWT APAC works with some of the Asia’s largest brands including Thai Airways, Singapore’s Economic Development Board, The Times of India and COFCO.

For more information contact:
Alyson Valpone, APAC Regional Communications +65 6880 5122

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