IMRB International: The MR Agency of the Year, since 2005

29 September, 2009


September 29th 2009 At the recently concluded 19th Annual Seminar of the Market Research Society of India (MRSI), IMRB International was adjudged the “MR Agency of the Year”. IMRB has bagged this prestigious honor for the fourth successive time and is the only MR Agency in the country to have been bestowed this honor since the inception of this award in 2005.

The annual MRSI conference is a competitive showcase of the best work carried out by research professionals and also showcases the latest technological developments in the market research industry. This year the area of focus being the “Challenge of Change”. Seven of the 14 papers presented at the Seminar were from IMRB.

Commenting on the award, Thomas Puliyel, President, IMRB International said “We are elated at receiving this award for the fourth consecutive time this year. This award is very special as it is recognition from our peers.”

A panel of eminent senior marketing and research professionals short listed the best research papers from the entries submitted by researchers and marketing professionals. These were showcased at the two day conference held in Delhi Sept 24th & 25th and the seminar was attended by 300 marketing, advertising and research professionals.

About IMRB International

Established in 1971, IMRB International is India’s largest market research agency. A member of the Kantar Group; WPP's information, insight and consulting division. IMRB's footprint extends across 26 offices in 12 countries – Algeria, Amsterdam, Bangladesh, Egypt, India, Japan, Malaysia, Saudi Arabia, Sri Lanka, South Korea, UAE-Dubai and United Kingdom.
With over 1200 full time staff, IMRB provides high quality research and strategic consultancy services. Besides the core consumer research practice, IMRB International has nine specialist units focusing on Qualitative research (PQR), industrial and B2B research (BIRD), social and rural research (SRI), media research (MPG), retail research (IMRB | Retail), stakeholder satisfaction ( CSMM), internet and IT research ( eTecnology Group), automotive research ( Team Moto) and healthcare research ( IMRB| Health)

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