Grey London wins Ryvita account
8 June, 2009
Ryvita has appointed communications agency Grey London as the company’s new creative partner, it was announced today. The appointment is from immediate effect.
Carol Welch, Jordans & Ryvita Marketing Director comments: “We’re delighted to be working with Grey, London. The ideas they presented for taking the Ryvita brand forward were fresh and exciting; Grey managed to build succinctly from our brief and add value to our existing brand equity. We look forward to developing these concepts further over the coming few months to ensure Ryvita continues to stand out as the first choice for healthy eating.”
Chris Hirst, Managing Director for Grey London, said: "We are very excited to be working with Ryvita. It’s a fantastic brand and we really can’t wait to get cracking.” About Grey London
We are 200 people, drawn from different marketing and media backgrounds, working together in a wonderfully open environment in Holborn, London. We do the lot: multi-channel, integrated, online, offline, above, through and below the line for a wide range of clients including Five, P&G, GlaxoSmithKline, IPC Media, the British Heart Foundation, Dairy Crest, Eurosport and Toshiba.
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