TNS Key Insight Report: New Future In Store (Shopper Insights)
How will shopping change between now and 2015? We collected the views of primary household shoppers in eight major retail markets - Canada, China, France, Germany, Japan, Spain, the United Kingdom and the United States.
What does the future of retailing look like? We looked at a dozen innovations that could be part of everyday life before too long.
Do people ever see themselves going online to participate in the very process that creates our products and services? Would they want to join massive online collaborative shopping communities to combine their buying power with other consumers? Who will join the social networks that share information about the hottest stores, trends and products?
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