Welcome to the second annual BrandZ^TM Top 50 Most Valuable Chinese Brands.

Since our inaugural study, many of the nation's brands have grown at remarkable rates-by 244 percent in the case of a new technology leader. Driven by diverse factors, including the rapidly expanding middle class, this explosion of value suggests the enormous influence that Chinese brands exert and their potential impact on markets worldwide.

The shift from China as the world's factory to China as a brand creator and marketer, described in last year's study, is well underway. This year we dive deeper into how the nation is transforming and how its most valuable brands are devising strategies and tactics to win domestically and, increasingly, overseas.

What's happening and why? How can consumer and B2B brands best engage with the development of China to improve the welfare of its society and gain commercial benefit? We've marshaled WPP's considerable Chinese and global resources to seek and supply key insights.

Top 50 Table


English list (pdf)

Chinese list (pdf)