Blogs

Here we list blogs on professional issues by WPP people across the world. Please note that this is not a popularity or ranking system. List your blog here (Please note that we cannot accept blogs that require password authentication).

Advertising
A. Eicoff & Company DRTV Blog A. Eicoff & Company presents a blog discussing the aspects and insights of DRTV	-	A. Eicoff
detroitmediaguy Commentary on advertising happenings (some dubious, some acclaimed)	Kevin Brown	Mindshare Team Detroit
The Ad Pit A short sharp look at the world of advertising	Rob Mortimer	Cheetham Bell JWT Manchester
WPP Marketing Fellowships Members of the WPP Fellowship discuss their experiences of the illustrious graduate scheme	Daniel Brenikov	Ogilvy & Mather, Hong Kong
Branding
Account Planning Methods For Strategists interested in planning tools used in the field of brand and communication strategy.  It's about practical planning techniques and the concepts that guide a brand strategist's thinking.	Kirill Falkow	Scholz & Friends Strategy Group
AnxietyIndex Interactive site intended to help brands navigate consumer anxiety. It features daily content updates and major research and trend reports.	-	JWT Corporate HQ
Bitesize Bitesize news and views on branding and design culture from the Bisqit team.	-	Bisqit
Brand Mix Brand angle of current stories in the news	Martin Bishop	Landor San Fransisco
Brand Republic Brand Republic, where Rory Sutherland is one of two or three bloggers for Campaign	Rory Sutherland	OgilvyOne London
BrandJazz Branding and communication	Ramon Olle, Jordi Vilagut	Grey & Trace Barcelona
BrandSimple Brands, Branding	Allen P. Adamson	Landor New York
Coley Porter Bell blog We Make Brand Beautiful	-	Coley Porter Bell, Corporate HQ
Frog-Blog New media Marketing and consumer trends	-	Futurecom interactive Zurich
Interactive Marketing Trends Looks at how technology is changing how brands and consumers talk to each other	Giles Rhys Jones	OgilvyOne London
Sociology of Persuasion John Gerzema explores branding, communications and strategy through Y&R's proprietary brand database, BrandAsset Valuator	John Gerzema	Young & Rubicam Brands
Straight Talk Effective communications	Nigel Hollis	Millward Brown Fairfield
The MBA Blog The official web presence for MediaCom Beyond Advertising, specialists in branded content	-	MediaCom, Global HQ
Thought leadership strategy This blog covers all things thought leadership including a method for arriving at a thought leadership position, definitions & how to take your thought leadership campaign to market	Craig Badings	Cannings
What's up below deck? Thoughts on brands and branding from people at Landor	-	Landor, Corporate HQ
Consumer Insights
Insights into Africa  Cultural insights into Africa from an account planner's perspective.	Saumya Chattopadhyay	Ogilvy Africa
In the Jungle: Chattering in the Workplace  TNS Employee Insights shares thought-provoking research and personal perspectives on a wide variety of critical topics concerning the workplace today.	-	TNS Employee Insights
Influence 3.0 The new dynamic of market influence	-	Cymfony
New Retail Insights & inspiration for retail marketers	-	IdeaWorks, Corporate HQ
ShopperSightNews Connecting you with thought-provoking, business-driving shopper market news and perspective	-	JWT Action
The Store Blog Daily retail thoughts	-	The Store
Corporate
The Pipeline Providing insight, interviews, and information from Russia, Ukraine and Kazakhstan on the road to recovery from the global financial crisis	-	The PBN Company
Digital
360 Degree Digital Influence An exploration of what influences Ogilvy PR	-	Ogilvy Public Relations
B1 Blog Unauthorised take on the world of technology and Marketing	-	Banner
Deliver's Blog Best Practices in Global Digital Production	-	Deliver New York
Digital Buzz Get your daily fix of digital honey with Digital Buzz! Featuring the best Digital Campaigns, Online marketing, Websites, Virals & More...	Aden Hepburn	IdeaWorks
Digital Influence Mapping Project Influence and influencing	John Bell	Ogilvy Public Relations Washington DC 1
Digital Vinyl Digital Vinyl brings you the latest trends, thoughts and opinions from the comms business	-	MEC, Copenhagen
Dose of Digital A "healthy" guide to e-marketing focusing on digital marketing in healthcare	Jonathan Richman	Possible Worldwide
Global Digital Perspective Blog Observations and commentary on digital insights and trends from Burson-Marsteller's strategists around the world.	-	Burson-Marsteller 2
GMS Local Eye Tracking Study Reveals Importance of Local Listings Management	-	GroupM Search
On Demand Commentary on the impact of technology on media and marketing	Rob Norman	GroupM
Purple Eye Mindshare Venezuela's blog is an overview about digital world, new medias and advertisers	-	Mindshare, Venezuela
SimpleProjectz Project management made simple (in English & Spanish)	Alberto Domínguez	Studiocom Inc. Bogotá
The Compete Blog Highlights how people are using the Internet and where interesting, useful sites can be found	-	Compete Inc, Boston
Tim Ho's Blog New Media, Marketing, PR and Data Visualization	Tim Ho	Ogilvy Public Relations, Hong Kong
Viral Blog Get your daily shot of viral ideas, social media trends and inspiration	-	LaComunidad
Studiocom's TrendSpace Blog Bringing daily updates and thought leadership from the digital space.	-	Studiocom, HQ
Social Commerce Today News, comment and analysis on trends and technologies in social commerce.	-	Syzygy AG
Market Research
China India Musings A researcher's observations and reflections on the Chinese market and consumers	Ashok Sethi	TNS, Shanghai
Lightspeed Research Blog From new online research innovation to proven best practices, our industry experts provide insight on topics relevant to the market researcher	-	Lightspeed Research
Marketing Know:How How-to Marketing advice on the ever-changing world of Marketing	John Quelch	Harvard Business
Promo affinity News, Trends and Analysis about Brands, Sales Promotion, Customer behaviors (in French)	-	HighCo Paris
Question Science Focuses on the science of designing surveys. Looking at the best ways to engage and communicate.	Jon Puleston	Global Market Insite/Lightspeed
The Futures Company blog Bite-size thoughts from The Futures Company people about trends, futures and cultural change to provoke and entertain you	-	The Futures Company 1
thenextwave Significant issues and emerging trends	Andrew Curry	The Futures Company 2
Marketing
Adgistics' Blog Dot Net to Don Draper - insightful posts on brand management, marketing, business and technology.	-	Adgistics
Boomerwatch.ca A Canadian perspective on Marketing to boomers	Lina Ko	NATIONAL Public Relations, Toronto
Cultural Insight Added Value’s eye on shifting global culture. See differently, think differently.	-	Added Value
Fresh Perspectives Insights and opinions on innovation and marketing related issues	-	Cheskin Added Value
Influential Interactive Marketing Marketing, Digital Influence, eAdvocacy, Branding, Word of Mouth Marketing	Rohit Bhargava	Ogilvy Public Relations Washington DC 4
International Sport Rowland Jack on international sport	Rowland Jack	Hill & Knowlton London
JWT Intelligence Converting cultural shifts into opportunities	-	JWT, Corporate HQ
ReTHINK Your Meeting For anyone who has anything to do with corporate meetings...	Chris Chambers	MJM New York
Source Essential marketing inspiration brought to you from around the globe by brand development and marketing insight consultancy	-	Added Value
Sparksheet Good ideas about content, media & marketing	-	Spafax Interactive
Tweed Curating entertainment & marketing news - the interwoven threads of new media	-	Ogilvy & Mather HQ
Weekly Ramble A thought provoking ramble on the state of life, clients and the universe at large	David Sable	Wunderman, Corporate HQ
Media
IEG's Sponsorship Blog Read what's on the minds of IEG's sponsorship experts relating to the latest industry news and trends	-	IEG, LLC
MAXUS Mouth A glimpse into the world of MAXUS	-	MAXUS
Public Relations
Aria di Crisi Public relations and marketing in a 24/7 connected world, seen from a crisis manager's point of view (in Italian language)	Mauro Turcatti	Burson-Marsteller Milan
Asia Digital Map A collaborative group blog authored by Ogilvy's Social Media and digital experts from across the Asia-Pacific region	-	Ogilvy Public Relations, Hong Kong
Axicom's blog The AxiCom Blog provides a mixture of insights, observations and stuff that just completely dumbfounds us about the worlds of technology and PR.	-	Axicom
Business & Blog Deals with matters related to the relationship between companies and online stakeholders through new media.	-	Digital PR (Hill & Knowlton)
Cohn & Wolfe Insights Where we dig deeper and open our minds wide to find the hidden connections that ultimately inspire ideas.	-	Cohn & Wolfe2
H&K London's Blog Media, Marketing, PR and Comms - our observations and insights	-	Hill & Knowlton London
Harold Burson's Blog Providing insight into the PR industry	Harold Burson	Burson-Marsteller, New York
Reputare Reputation Management Reputation, the much used and abused word; Reputare encourages a debate on what makes or breaks a reputation	Ashwani Singla	Genesis Burson-Marsteller, Corporate Office
Tech PR Nibbles Collaborative group blog authored by team members throughout Ogilvy Public Relations Worldwide	-	Ogilvy Public Relations Worldwide
The Huffington Post Microtrends and beyond	Mark Penn	Penn Schoen Berland, Washington DC
The Intangibles  The Intangibles is about Boyd Neil views on the new dynamics and elements in corporate and organizational reputation	Boyd Neil	Hill & Knowlton Canada HQ
Wolfe Tracking Cohn & Wolfe's observations, insights and ideas gleaned from its experiences in the ever-shifting media landscape	-	Cohn & Wolfe 1
Relationship Marketing
Wunderman Network News News from the Wunderman network	-	Wunderman, Corporate HQ