WPP at Cannes
REPORT BY ROBYN PUTTER, WPP WORLDWIDE CREATIVE HEAD
WPP agencies continued their recent awards successes at major international festivals around the world with another strong showing at this year's Cannes Lions International Festival. The creative work from our companies contributed to WPP as a group moving up into 2nd position from 3rd last year, with a 24% improvement in the number of Lions won.
The results, based on the Cannes judging system (10 for Grand Prix, 7 for Gold, 5 for Silver, 3 for Bronze and 1 for all shortlists) are as follows:
1st. Omincom - 1457 points (163 statues)
2nd. WPP - 1028 points (104 statues) *
3rd. Publicis - 1001 points (101 statues)
In addition, four juries were chaired by professionals from WPP agencies: Rodney Fitch from Fitch chaired the Design jury, MindShare's Dominic Proctor led the Media jury and JWT's Craig Davis chaired both the Film and Print juries.
We accumulated a total of 104 Cannes Lions across all the Cannes categories, winning 14 Media Lions, 5 Cyber Lions, 10 Design Lions, 1 Integrated Lion, 25 Press Lions, 11 Radio Lions, 4 Promo Lions, 11 Outdoor Lions, 11 Film Lion and 12 Direct Marketing Lions, including the Direct Marketing Grand Prix for their campaign 'LEAD INDIA' produced by JWT Mumbai, which proved to be one of the most outstanding and popular winners at the festival.
We were represented by over 156 offices from all over the world.
* Includes WPP companies: JWT, Ogilvy, Y&R, Grey, CHI&Partners, Johannes Leonardo, United, The Partners, MindShare, Lambie-Nairn, MediaCom, Media:edge, Bates Pangulf Group & VBAT.
Our statue winners were:
- JWT - 39 Lions
- Ogilvy - 26 Lions
- Y&R - 20 Lions
- Grey - 9 Lions
- CHI&Partners - 3 Lions
- Johannes Leonardo - 2 Lions
- The Partners - 2 Lions
- United -1 Lion
- Lambie-Nairn - 1 Lion
- VBAT - 1 Lion