WPP Cookies


We may use information obtained from cookies or similar technology. Cookies are text files containing small amounts of information which we download onto your computer or device when you visit our website. We can recognise these cookies on subsequent visits and they allow us to remember you. Cookies come in many forms. We have set out below the main types and categories of cookies that are used.
  
Cookie Business Cookie name Purpose
AddThis Analytics Provider psc
uit
uid
dt
di
uvc
The AddThis cookie is connected to WPP's corporate reports, and is associated with the 'share this page' function, where a user can email a link from a report to their friends.

Click here to learn how to reject or delete the AddThis cookie.
AppNexus Ad Exchange, Demand Side Platform, Data
Aggregator / Supplier
sess
uuid2
The AppNexus cookie is connected to WPP's corporate reports, and is associated with the 'share this page' function, where a user can email a link from a report to their friends.

Click here to learn how to reject or delete the AppNexus cookie.

ASP.NET Session cookie
ASP.NET_Session
Id
This cookie is set by our content management system upon arriving at the WPP.com website. It is used to identify a user's ASP.NET session (ASP.NET is a web application framework, originally developed by Microsoft), and is not used by WPP for any other purpose. The cookie is deleted when a user closes their web browser.

Read more about this cookie on the Microsoft site.

Facebook Ad Network, Publisher The Facebook 'Like' button is a widget integrated across many WPP.com pages. No opt-out is offered.

Full Circle Studies Research Provider Full Circle Studies are a technology provider / service that collects and analyses ad campaign and/or website data to inform marketing strategy. Both anonymous data (browser information, date/time, hardware/software type, page views ) and pseudonymous (IP Address (EU PII)) are collected.

Click here to learn how to reject or delete the Full Circle Studies cookie.

global3digital Session cookie JSESSIONID The global3Digital cookie is a session cookie used in the Investor section of WPP.com. The session cookie will only last for the duration of the user accessing the website. The session cookie does not log or track any information about a user or their behaviour.
No opt-out is offered. Click here to read global3digital's privacy policy.
Google Ad Network, Publisher __utmb
__utmc
__utmz
__utma
These cookies allow us to count page visits and traffic sources so we can measure and improve the performance of our site. Google stores the information collected by the cookie on servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

Click here to learn how to reject or delete the Google cookies.

Invite Media Ad Server, Demand Side Platform Uid
partnerUID
The Invite Media cookie is connected to WPP's corporate reports, and is associated with the 'share this page' function, where a user can email a link from a report to their friends.

Click here to learn how to opt-out of Invite Media's cookies.
NetScaler Session cookie NSC_xqq.dpn NetScaler is an industry-leading application delivery and load balancing solution that makes applications and cloud-based services run efficiently. The NetScaler session cookie allows the user to have persistance on a single server.
No opt-out is offered.
Quantcast Data Management Platform com.quantserve.sol
mc
Quantcast is an independent measurement and research company. They gather data regarding the visitors to WPP.com using cookies, log file data and code which is embedded on our website.

Click here to learn how to reject or delete the Quantcast cookie.

Twitter Social media network original_referer
k
_twitter_sess guest_id
These cookies are set by Twitter. We use a number of social media tools to enhance visitor interaction on our site. If you already use these platforms their cookies may be set through our website. Data may then be collected by these companies that enables them to serve up adverts on other sites that they think are relevant to your interests. If you do not use such platforms then our site will not place these cookies on your device.

No opt-out is offered.
VoiceFive Networks Research Provider, Data Aggregator / Supplier UID
UIDR
VoiceFive Networks collect anonymous data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.

Click here to read the VoiceFive Networks privacy policy.

YouTube Publisher VISITOR_INFO1
_LIVE
soundData.sol
WPP.com contains YouTube videos. These videos do not set cookies automatically, but if you play the video then you may have cookies set by YouTube placed on your computer.

Click here to read more about YouTube's cookie policy.


Tools Print page E-mail page Press Releases Get Acrobat Reader

Related links