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TNS advises clients on specific growth strategies around new market entry, innovation, brand switching and stakeholder management, based on long-established expertise and market-leading solutions. With a presence in over 80 countries, TNS has more conversations with the world’s consumers than anyone else and understands individual human behaviours and attitudes across every cultural, economic and political region of the world.
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Advertising and brand trackingBrand developmentConcept testingCopy testingCustomer satisfactionIdea generationMarketing analyticsMarketing effectivenessMystery shoppingPolitical and socialPositioning researchQualitative researchSegmentation researchStakeholder and employee research
WPP is a world leader in advertising and marketing services.