20 Park Plaza
Boston
MA
02116
United States
(T) +1 617 451 7388
Office Detail
Team Detroit is a joint venture comprised of WPP’s Detroit-based agencies, including JWT, Y&R, Wunderman, Ogilvy and Mindshare.
The WPP agencies restructured their service offerings in Detroit to provide best-in-class talent and more effective marketing partnerships to its client base, the largest of which is Ford Motor Company. The Team Detroit concept was devised to provide access to WPP’s very best global marketing and communications talent in a seamless fashion.
This twenty-first century agency model provides clients with fully integrated customizable solutions, faster response and better interdisciplinary collaboration.
JWT-Team Detroit, Ogilvy-Team Detroit and Y&R-Team Detroit serve as the leading brand stewards, strategic partners, advertising creators and overall integrators of their clients marketing communications platforms.
Wunderman-Team Detroit, responsible for creating integrated brand experiences, unites and leverages the marketing expertise, insights and talents of the customer relationship management, direct, digital, experiential, and database and analytics.
Mindshare-Team Detroit is responsible for national and regional media planning, national buying, and media research for Ford, Lincoln and Mercury Divisions and the agencies nonautomotive clients.
In addition to the pooled brand experience and media resources, all of the Team Detroit agencies collaborate and share a number of other important agency services including creative production, studio services, traffic, finance, human resources, information technology, quality management systems and facilities management.
Team Detroit maintains 62 offices across the US and employs over 1,000 people.